Talent Marketing Specialist, Consultant

Manpower

Talent Marketing Specialist managing event marketing and sourcing campaigns for clients. Requires strategic and data-driven marketing expertise to drive candidate pipelines globally.

Posted 7/15/2026full-timeRemote • 🇺🇸 United StatesMid-LevelSenior💰 $30 - $33 per hourWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in designing and executing go-to-market campaigns, optimizing digital marketing strategies, and managing event production. Proficient in analyzing performance data to drive insights and improve lead-to-hire conversion rates.

Highest-signal resume keywords

Digital Campaign ManagementEvent Production and LogisticsMarketing Automation PlatformsData Analysis and OptimizationPaid Media Budget Management

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Digital MarketingCampaign OptimizationA/B TestingPerformance AnalysisContent Development

Soft Skills

Detail-OrientedCreative Problem SolverStrong StorytellingProactiveAdaptability

Tools & Technologies

Google AnalyticsZoom WebinarEloquaAJOPaid Ads Managers

Industry Keywords

GTM CampaignsLead-to-Hire ConversionCross-Functional MarketingEvent MarketingDigital Webinars

About the role

Key responsibilities & impact

Design and execute GTM-style campaigns across events and Indeed sourcing to drive candidate consideration and improve lead-to-hire conversion
Define strategies, audience targeting, flighting, manage paid media budget and bids for Indeed, and continuously test and optimize campaigns in a fast-paced environment
Lead end-to-end planning, execution, and optimization of virtual and in-person events – event production from design, set up/logistics, communications with cross functional partners, promotion, and post-event follow-up
Consolidate performance data from various sources to analyze campaign performance, optimizing strategies, and delivering clear recommendations
Run A/B testing strategies and data-driven insights to continuously refine messaging and creative to continuously improve campaign performance

Requirements

What you’ll need

3+ years of relevant marketing experience launching and scaling digital campaigns
Marketing background is strictly required; this is not a standard recruiting position
Proven success leading and organizing cross-functional marketing efforts for external and internal events, digital webinars, or conferences
Experience with event/marketing automation platforms (Zoom Webinar/Eloqua) is required
Experience managing significant paid advertising budgets and optimizing ad spend through ongoing performance analysis
Strong storytelling and content skills for candidate and customer-facing
Proficiency with marketing platforms such as Google Analytics, Zoom Webinar, Eloqua, AJO, and paid ads managers
Detail-oriented, get-it-done individual who excels with minimal supervision and thrives without having all the information up front — proactive, creative problem solver who adapts when issues arise, brings new ideas to test, and is willing to roll up your sleeves
Sharp analytical and quantitative skills — develop strong recommendations based on performance insights and can act quickly on them
Bachelor's degree in Marketing, Business, or related field preferred.

Benefits

Comp & perks

Medical
Dental
Life insurance
Disability for Staff and Consultants
401K