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Campaign Monetisation Specialist – E-commerce
Manning Global AGCampaign Monetisation Specialist developing monetisation strategies for UK e-commerce campaigns. Collaborating across teams to optimize revenue opportunities.
Tech Stack
Tools & technologiesSQL
About the role
Key responsibilities & impact- Own and develop monetisation strategies for campaign-led commercial initiatives, helping convert traffic and merchant demand into scalable revenue opportunities.
- Plan and execute monetisation programmes such as advertising packages, brand amplification initiatives and new campaign monetisation pilots.
- Build monetisation target frameworks, including revenue goals, ROI measurement, attribution logic and scale-up criteria.
- Partner with Product, Commercial, Campaign, Marketing, Finance and Data teams to improve package flexibility, operational efficiency and merchant adoption.
- Define merchant segmentation, value propositions and go-to-market approaches for monetisation programmes.
- Establish budget governance and spend-efficiency tracking, including regular performance reviews across investment, return and commercial impact.
- Analyse monetisation performance, merchant behaviour, package uptake, campaign efficiency and revenue contribution.
- Translate data into actionable recommendations to improve ROI, adoption, revenue performance and future campaign planning.
- Build repeatable playbooks, SOPs and reporting mechanisms to help monetisation initiatives scale effectively.
- Support quarterly and annual planning by contributing to monetisation roadmaps, success metrics and business cases for future investment.
Requirements
What you’ll need- 3+ years of experience in e-commerce, monetisation, growth strategy, performance marketing, advertising, revenue operations, consulting or a related internet business function.
- Proven experience owning complex business initiatives end to end, ideally involving monetisation programmes, campaign commercialisation, ad products, seller growth or platform revenue projects.
- Strong commercial thinking, with the ability to connect business goals, merchant incentives, user experience and platform economics.
- Excellent analytical skills, with the ability to use data to size opportunities, define targets, evaluate ROI and influence business decisions.
- Advanced Excel skills are required.
- SQL or similar analytical capability would be highly beneficial.
- Clear communication skills in English, with the ability to influence stakeholders and drive alignment across local and regional teams.
- Bachelor’s degree or above in Business, Economics, Marketing, Finance, Engineering, Data or a related field.
Benefits
Comp & perks- Fully remote but occasional travel
ATS Keywords
✓ Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
Advanced ExcelSQLRevenue OperationsCampaign CommercialisationAnalytical Skills
Soft Skills
Clear CommunicationCommercial Thinking