MANIKO Nails GmbH

Account Manager

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Senior Retail Key Account Manager – all genders

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• Sie werden ein enger Geschäftspartner für unsere Teams sein und mit Kollegen zusammenarbeiten, um deren Anforderungen in umsetzbare Datenlösungen zu übersetzen und sie bei Entscheidungen zu unterstützen.
• Sie werden skalierbare Datenmodelle erstellen und pflegen, um Analyse- und Berichtsanfordnungen zu unterstützen.
• Sie werden Datenprodukte entwickeln und optimieren, um Self-Service-Analytics im Unternehmen zu ermöglichen.
• Sie werden unsere Dateninfrastruktur weiterentwickeln, um eine effiziente Datenverarbeitung und -auslieferung zu gewährleisten.
• Sie werden die Datenqualität durch Testframeworks, Validierungsprozesse und umfassende Dokumentation sicherstellen.
• Sie werden Annahmen herausfordern und sich für dateninformierte Ansätze einsetzen, auch gegenüber leitenden Stakeholdern.

Senior Analytics Engineer – all genders

Community Manager

• As our new working student in Community Management, you will play an important role in bringing our social media presence to life and maintaining a direct line to our community.
• You will help answer questions, stay present in dialogue with customers, and build close relationships with influencers.
• With your quick grasp and strong sense for communication, you will help ensure our community feels seen, valued, and inspired.
• Respond to comments and direct messages on Instagram and TikTok
• Support our customers with inquiries about products and orders
• Build and maintain relationships with influencers
• Proactively manage community interactions on posts to encourage engagement and conversation

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Director

• Development and implementation of a holistic brand strategy
• Definition of brand positioning and messaging architecture for a multi-channel approach
• Strategic brand management across all online (e.g., Meta, influencer) and offline touchpoints (events, retail)
• Development of the creative vision and creative guidelines for all channels
• Leadership and development of the internal creative team (copywriters, art directors, designers) and management of external agencies
• Performance management and talent development for 2–3 direct reports
• Strategic campaign development from concept to launch
• Integration of brand building and performance marketing objectives
• Close cross-functional collaboration with marketing, retail and product teams

Director of Brand & Creative

Product Manager

• Manage all product-related development projects from concept to launch, ensuring compliance with quality, cost and regulatory requirements
• Advise internal stakeholders on all product and compliance matters
• Ensure accurate product labeling and consistent communication across all channels
• Lead and mentor the Project Manager to secure cross-functional alignment, gate processes and on-time deliveries
• Communicate and collaborate with suppliers to build strong partnerships and ensure smooth project execution

Product Development Manager

• Entwicklung und Umsetzung einer ganzheitlichen Markenstrategie
• Definition von Brand Positioning und Messaging-Architektur für einen Multi-Channel-Ansatz
• Strategische Markenführung über alle Online- (z. B. Meta, Influencer) und Offline-Touchpoints (Events, Retail)
• Entwicklung der Creative Vision und kreativer Guidelines für alle Kanäle
• Führung und Weiterentwicklung des internen Creative Teams (Copywriter, Art Directors, Designer) sowie Steuerung externer Agenturen
• Performance Management und Talent Development für 2–3 Direct Reports
• Strategische Kampagnenentwicklung von der Konzeption bis zum Launch
• Integration von Brand Building und Performance Marketing-Zielen
• Enge cross-funktionale Zusammenarbeit mit Marketing, Retail und Product Teams

Operations

• Steering all B2B operations projects – from counter rollouts and display campaigns to seasonal promotions.
• Responsible for retail order management including automation, optimization and alignment across all channels.
• Planning, coordinating and overseeing logistics and warehouse processes to ensure on-time deliveries.
• Interface management with suppliers, logistics service providers and internal departments to ensure smooth operations.
• Analysis of process data, inventories, delivery performance and POS needs to derive actions and increase efficiency.
• Ensuring correct, complete and brand-compliant implementation of all retail activities.
• Continuous optimization of workflows, tools and processes to scale and professionalize the retail business.
• Guiding and coordinating project-based internal teams to ensure clear information flow and consistent standards.

Senior Logistics Operations Manager

Chief Marketing Officer

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• You build a high-performance marketing team and manage a multi-million euro budget
• You drive measurable results and actively shape the future of our brand
• You develop our international go-to-market strategy and lead a cross-functional marketing team of 15+ people
• You are responsible for a marketing budget of over €5 million
• You work closely with all relevant stakeholders to establish Maniko as a leading beauty brand in the European market
• You develop and implement a holistic marketing strategy for sustainable growth in eCommerce and retail
• You are accountable for all marketing KPIs including CAC, ROAS, CLV and brand metrics
• You provide data-driven reporting and continuous optimization of marketing performance
• You lead strategic planning and optimization across all performance channels (Paid Social, SEA/SEO, influencer marketing, CRO)

• End-to-end responsibility for our strategic retail accounts – from assortment and placement strategies to annual planning
• Build and develop long-term partnerships with a focus on assortment expansion, category growth and product launches
• Analyze sell-in and sell-out data, derive concrete measures and actively manage all KPIs to maximize revenue, sell-through and profitability
• Negotiate terms and strategic frameworks with the aim of achieving sustainable and scalable success for both parties
• Develop account-specific activation strategies (POS activities, promotion planning, rollouts) in close collaboration with Marketing and Operations

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Customer Retention Specialist

• Entwicklung von Strategien zur Konversion von 2nd-Order-Kunden zu wiederkehrenden Bestandskunden (3+ Orders)
• Steuerung und Optimierung des Loyalty-Club-Programms mit Fokus auf Umsatzbeitrag
• Analyse von Kundensegmenten und -verhalten über Online- und Retail-Kanäle
• Konzeption von Engagement-Mechaniken zur Steigerung von AOV, Kaufhäufigkeit und CLV
• Gestaltung von Omnichannel-Erlebnissen, die Online- und Retail-Touchpoints verbinden
• Enge Zusammenarbeit mit Marketing, E‑Commerce und Retail
• Verantwortlichkeit für die Weiterentwicklung der Kundenbindung

Retention Manager

Performance Marketing

• Planung, Umsetzung und Optimierung von Media Buying Strategien auf Plattformen wie Meta und Google.
• Enge Zusammenarbeit mit funktionsübergreifenden Teams, um Paid Media Maßnahmen auf Unternehmensziele abzustimmen.
• Laufende Analyse und Auswertung der Kampagnen-Performance zur Erreichung von KPI-Targets.
• Budgetplanung und -verwaltung für Paid Media Kampagnen.
• Fachliche Führung und Weiterentwicklung von Junior Media Buyern.
• Pflege und Ausbau produktiver Beziehungen zu Plattform- und Agenturpartnern.
• Tätigkeit in einem schnell wachsenden Nagellack-/Nail-Beauty-Unternehmen (Maniko) mit Fokus auf DTC.

Senior Retail Key Account Manager – all genders

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Product Development Manager

Director of Brand & Creative

Senior Logistics Operations Manager

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Retention Manager

Senior Performance Marketing Manager