manara

Events

• Coordinate on-ground events and activations (e.g., hackathons, partner events, forums, meetups).
• Own logistics end-to-end: venue coordination, registration, timelines, suppliers, and on-site operations.
• Act as the day-to-day point of contact with partners, speakers, and vendors to ensure smooth execution.
• Support PR activities around key milestones.
• Help build and manage an upskilling community around AI, cloud, and future-of-work topics.
• Coordinate influencer collaborations related to AWS and B2C campaigns.
• Manage UGC production: sourcing creators, aligning on scripts/angles, collecting deliverables.

Marketing Coordinator – Events

Content Marketing Manager

• Develop and implement a comprehensive brand strategy to ensure Manara is recognized as the leading tech upskilling platform in the MENA region
• Identify and align brand messaging across all marketing channels to maintain consistency, relevance, and impact
• Drive brand positioning and key messaging to reinforce Manara’s unique value proposition in the tech upskilling space
• Lead market research and competitive analysis to understand the evolving landscape of tech upskilling, competitors, and consumer behavior
• Translate insights into actionable strategies that resonate with target audiences, including software engineers, training partners, and employers
• Oversee and execute brand-building initiatives to drive awareness in key markets, including managing our social media calendar & content creation, newsletters, media outreach
• Generate inbound leads for the B2B team
• Create & improve our sales materials (e.g., sales deck)
• Partner with internal departments such as Product, Sales, and Customer Success to align brand strategies with business goals and deliver impactful brand experiences
• Build strong relationships with external partners, media outlets, and influencers to amplify brand reach and credibility in the tech industry
• Establish metrics to monitor brand health, equity, and campaign performance, ensuring continuous improvement

Marketing Coordinator – Events

Head of Brand & Marketing Content