Senior Direct Response Copywriter – all genders

mammaly | B Corp

Senior Direct Response Copywriter creating conversion-focused copy for mammaly's pet supplements. Analyzing performance metrics and optimizing customer journeys in a flexible remote setting.

Posted 4/30/2026full-timeRemote • 🇩🇪 GermanySenior💰 €700 - €1,500 per monthWebsite

About the role

Key responsibilities & impact

Conversion-focused copy across all formats: landing pages, advertorials, listicles, Meta ads, UGC scripts, VSLs.
Think funnel ownership: design and shape customer journeys.
Strong audience instinct: craft messaging that resonates with people.
Testing and optimization via A/B tests. Take ownership and deliver measurable impact.

Requirements

What you’ll need

Minimum 2 years in direct response copywriting within DTC, e-commerce, or performance marketing.
Proven results: able to provide concrete figures.
Deep understanding of sales psychology.
AI-native workflow: professional use of AI tools.
Fluent German with sales-level proficiency.

Benefits

Comp & perks

Ability to structure your workday 100% flexibly.
Everything you need to work from home provided.
Choice of a high-end Mac or Windows setup.
Work remotely or from our office in Berlin.
Free coffee, tea, snacks, fresh fruit, and breakfast cereals.
75% employee discount on orders up to a value of €100 per month.
Company pension scheme (bAV), company health insurance (bKV), and much more.

ATS Keywords

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Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools

copywritingA/B testingconversion optimizationsales psychologydirect response marketinge-commerce marketingperformance marketingcustomer journey designaudience messaging

Soft Skills

audience instinctownershipcreativitycommunication