Digital Marketing Manager, Startup Programs

Maleda Tech

Digital Marketing Manager responsible for driving leads for startup programs via various marketing channels. Focusing on strategy and execution in a remote environment.

Posted 6/12/2026contractRemote • 🇺🇸 United StatesMid-LevelSenior💰 $65 - $75 per hourWebsite

About the role

Key responsibilities & impact

Plan, promote, and execute demand and lead generation marketing plans to drive program acquisition through paid media, webinars, and web placements
Design and manage outbound lead generation campaigns across web, email, LinkedIn, social media, and paid advertising channels
Support additional digital marketing efforts, including content creation, email marketing, social media strategy, and campaign analysis
Craft clear, persuasive messaging tailored to distinct audience segments
Monitor campaign performance metrics and iterate to optimize results
Collaborate with sales, partnerships, and marketing teams to align on goals, lead quality, and follow-up strategies
Use marketing automation and CRM tools to manage campaigns and reporting

Requirements

What you’ll need

4+ years of relevant digital marketing experience
Strong understanding of startups and the startup ecosystem
Proven experience executing paid media, web, webinar, and other lead generating campaigns across channels such as LinkedIn, Reddit, and Product Hunt
Strong command of digital marketing channels including email marketing, social media outreach, paid ads, and content marketing
Proficiency with webinar platforms (Zoom, GoToWebinar, or similar) and marketing automation/CRM tools (Marketo, Salesforce)
Excellent communication skills with strong copywriting ability
Data-driven approach focused on tracking performance and optimizing campaigns
Proactive, self-motivated, organized, and comfortable working remotely with minimal supervision.
Marketing copywriting expertise
Basic graphic design or video editing skills
Demonstrated success driving lead generation and increasing program signups
Experience with account based marketing campaigns on LinkedIn

Benefits

Comp & perks

🌐 Worldwide ❌ Jobs You've Hidden ⭐️ Saved Jobs ✅ Applied Jobs ✉️ Email Alerts 👤 Account Maleda Tech Website LinkedIn All Job Openings 11 - 50 employees 🎯 Recruiter 👥 HR Tech 🤝 B2B Recruitment
HR Tech
B2B Maleda Tech is a global contingent workforce solutions provider offering Employer of Record (EOR) services, Managed Service Provider (MSP) programs, Vendor Management System (VMS) implementation, staff augmentation, recruiting, strategic sourcing, tail spend management, and legal/contract operations. They position themselves as a personalized, boutique partner focused on risk compliance and efficient hiring, with an emphasis on diversity (committed to recruiting at least 85% of employees from diverse backgrounds). The company also runs immersive training and mentorship programs to build candidate pipelines and has operations in the Bay Area (California, US) and Addis Ababa (Ethiopia). Digital Marketing Manager, Startup Programs Job not on LinkedIn 🔥 2 minutes ago 🇺🇸 United States – Remote 💵 $65 - $75 / hour ⏳ Contract/Temporary 🟡 Mid-level 🟠 Senior 🌐 Digital Marketing Apply Now Find Hiring Managers Customize resume + cover letter Report problem ☆ Save ☑️ Mark as applied ❌ Hide 📋 Description
Plan, promote, and execute demand and lead generation marketing plans to drive program acquisition through paid media, webinars, and web placements
Design and manage outbound lead generation campaigns across web, email, LinkedIn, social media, and paid advertising channels
Support additional digital marketing efforts, including content creation, email marketing, social media strategy, and campaign analysis
Craft clear, persuasive messaging tailored to distinct audience segments
Monitor campaign performance metrics and iterate to optimize results
Collaborate with sales, partnerships, and marketing teams to align on goals, lead quality, and follow-up strategies
Use marketing automation and CRM tools to manage campaigns and reporting 🎯 Requirements
4+ years of relevant digital marketing experience
Strong understanding of startups and the startup ecosystem
Proven experience executing paid media, web, webinar, and other lead generating campaigns across channels such as LinkedIn, Reddit, and Product Hunt
Strong command of digital marketing channels including email marketing, social media outreach, paid ads, and content marketing
Proficiency with webinar platforms (Zoom, GoToWebinar, or similar) and marketing automation/CRM tools (Marketo, Salesforce)
Excellent communication skills with strong copywriting ability
Data-driven approach focused on tracking performance and optimizing campaigns
Proactive, self-motivated, organized, and comfortable working remotely with minimal supervision.
Marketing copywriting expertise
Basic graphic design or video editing skills
Demonstrated success driving lead generation and increasing program signups
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Hard Skills & Tools

digital marketinglead generationemail marketingcontent marketingpaid mediacampaign analysiscopywritinggraphic designvideo editingaccount based marketing

Soft Skills

communicationproactiveself-motivatedorganized