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Digital Communications Manager
Malala FundDigital Communications Manager leading Malala Fund's social, web, and fundraising communications for girls' education. Growing global audiences through platform-native content, advocacy campaigns, and donor engagement.
Posted 8/14/2026full-timeWashington • District of Columbia, Washington • 🇺🇸 United StatesSeniorLead💰 $112,900 - $123,700 per yearWebsite
Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in leading digital communications and social media strategies, with a strong focus on audience engagement, content optimization, and fundraising campaigns. Proven ability to analyze performance data and implement data-informed strategies to drive measurable impact and growth.
Highest-signal resume keywords
Digital Communications LeadershipSocial Media Strategy DevelopmentAudience Engagement OptimizationContent Production Across PlatformsAnalytical Skills for Performance Data
ATS Keywords
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Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Digital Content StrategySocial Media AnalyticsPlatform-Native StorytellingDigital Fundraising CampaignsAudience Growth StrategiesContent ProductionProject ManagementBudget ManagementCommunity ManagementCross-Functional Collaboration
Soft Skills
Excellent Written CommunicationExcellent Verbal CommunicationCross-Functional CollaborationCoaching and FeedbackOrganizational Skills
Tools & Technologies
InstagramTikTokYouTubeLinkedInFacebookMalala.orgEmerging PlatformsDigital Publishing ToolsAnalytics ToolsContent Management Systems
Industry Keywords
Digital MarketingAudience EngagementSocial Media StrategyEthical StorytellingInternational DevelopmentAdvocacyFundraisingCultural ContextsCommunity ManagementMeasurable Impact
About the role
Key responsibilities & impact- Lead execution and continuous improvement of Malala Fund's owned digital channel strategy across all platforms
- Develop platform-native content strategies, publishing cadence, audience engagement, and optimization across Instagram, TikTok, YouTube, LinkedIn, X, Facebook, Malala.org, and emerging platforms
- Grow global audiences through data-informed strategy, experimentation, social listening, and community management
- Monitor platform trends, algorithm changes, and emerging formats and advise the organization on digital performance opportunities
- Coordinate owned channels with public communications of Malala Fund's principals
- Lead the end-to-end digital content pipeline from creative briefing through publishing and distribution
- Manage and develop the Senior Creative Producer through direction, coaching, and feedback
- Coordinate the digital publishing calendar with global and country communications, Partnership Managers, and Development
- Ensure content meets accessibility, safeguarding, ethical storytelling, quality, consistency, and platform-relevance standards
- Execute rapid-response digital communications during advocacy and fundraising moments
- Partner with the Digital Fundraising Manager and Development team to connect digital communications with fundraising and supporter growth
- Design and execute campaigns for Malala Day, International Day of the Girl, year-end giving, advocacy, and fundraising
- Create mobilization pathways encouraging audiences to donate, advocate, subscribe, or take other actions
- Support Development through digital storytelling, audience insights, and campaign performance
- Manage digital production, paid media, and external-vendor budgets
- Develop relationships with platforms, creators, cultural partners, brands, influencers, and other organizations
- Manage external agencies, creative partners, and production vendors
- Partner with country communications leads to balance global consistency with local relevance
- Identify technology and social-media-company partnerships supporting advocacy, communications, and fundraising priorities
- Manage the Sr. Content Producer
Requirements
What you’ll need- 7–10 years of experience leading digital communications, social media strategy, audience engagement, or digital marketing
- Demonstrated track record of building engaged audiences and delivering measurable organizational impact
- Expertise across Instagram, TikTok, YouTube, LinkedIn, X, and Facebook
- Strong understanding of platform-native storytelling, audience behavior, analytics, and algorithmic trends
- Experience developing and executing digital content strategies driving audience growth, engagement, advocacy, fundraising, or brand awareness
- Experience with social-first content production across video, photography, graphics, and multimedia storytelling
- Experience designing or supporting digital fundraising campaigns
- Understanding of supporter acquisition, donor engagement, and long-term audience growth
- Strong analytical skills and ability to interpret performance data, test approaches, and translate insights into recommendations
- Experience managing external agencies, creators, platforms, vendors, partnerships, and budgets
- Experience leading communications for a high-profile, mission-driven organization, public figure, or brand
- Understanding of global issues and cultural contexts, particularly in Malala Fund's regions of work
- Experience managing and developing direct reports
- Excellent cross-functional collaboration, project management, and organizational skills
- Excellent written and verbal communication skills
- Commitment to Malala Fund's mission, ethical storytelling, safeguarding, experimentation, measurable impact, and continuous improvement
- International development experience is an advantage but not required
Benefits
Comp & perks- Starting salary range of $112,900 to $123,700
- Approximately 3–5 trips annually, including international travel, for in-person team meetings, content gathering, or event staffing
- Inclusive organization welcoming employees from under-represented and intersectional communities
- Equal opportunity employer
- Safeguarding and safe, respectful, harm-free work environment
- Background checks conducted to uphold safeguarding commitments