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Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates extensive finance leadership with a focus on strategic decision-making, financial modeling, and capital planning to drive growth in consumer products. Proven ability to build relationships with executive teams and external partners while fostering a culture of accountability and continuous improvement.
Highest-signal resume keywords
15+ Years Of Progressive Finance Leadership ExperienceExperience Scaling Consumer Products CompaniesDeep Expertise In Forecasting And Financial ModelingExceptional Executive PresenceStrong Collaborator
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Financial ModelingCapital PlanningBusiness PlanningForecastingFinancial ReportingBudgetingCash ManagementScenario PlanningData AnalysisPerformance Metrics
Soft Skills
Strategic ThinkingRelationship BuildingCoaching And DevelopmentCross-Functional CollaborationProblem Solving
Industry Keywords
Consumer ProductsDirect-To-ConsumerOmnichannel ExperienceCPGMarketplace ExperienceSubscription BusinessGrowth Stage CompaniesFinancial InsightCapital EfficiencyEnterprise Value Creation
About the role
Key responsibilities & impact- Serve as a strategic thought partner to the CEO and executive leadership team, helping shape the direction of the business through financial insight and sound decision-making.
- Partner with the CEO and Senior Leadership Team on company strategy, growth initiatives, and long-term planning
- Translate complex financial data into clear recommendations, tradeoffs, and actionable decisions
- Build trusted relationships with the Board of Directors, investors, lenders, and external partners
- Evaluate strategic opportunities through the lens of financial return, capital efficiency, and long-term enterprise value creation
- Develop financial frameworks that enable faster, smarter decision-making across the organization
- Develop long-range financial plans that support Maev's ambitious growth objectives
- Evaluate investments across product innovation, customer acquisition, omnichannel expansion, supply chain, technology, and organizational growth
- Drive thoughtful capital allocation by balancing growth, profitability, cash generation, and long-term value creation
- Lead scenario planning and financial modeling for major strategic decisions
- Continuously identify opportunities to improve business performance and unlock the next stage of profitable growth
- Partner closely with leaders across Growth, Brand, Omnichannel, Operations, Supply Chain, and Product to ensure financial insights drive smarter business decisions and profitable growth.
- Provide financial leadership across customer acquisition economics (CAC, LTV, and payback), subscription performance, and retention
- Evaluate profitability across DTC, Amazon, marketplaces, retail, and wholesale channels
- Influence pricing strategy, promotional effectiveness, and channel profitability
- Optimize contribution margin, inventory investments, and working capital
- Help leaders connect operational decisions to financial outcomes, enabling faster, better decision-making across the business
- Oversee FP&A, accounting, financial reporting, treasury, budgeting, forecasting, and cash management
- Ensure strong internal controls, audit readiness, tax coordination, and banking relationships
- Continue evolving financial systems, reporting infrastructure, and operating processes to improve visibility, accuracy, and scalability
- Develop forecasting and planning capabilities that provide greater predictability and support strategic decision-making
- Continuously identify opportunities to simplify processes, improve efficiency, and strengthen financial operations
- Coach, develop, and empower an exceptional finance team while continuing to raise the bar on performance
- Foster a culture of accountability, curiosity, continuous improvement, and cross-functional partnership
- Build strong relationships across the organization and position Finance as a trusted strategic partner to every department
- Champion high standards while creating an environment where teams can make informed, confident decisions
- Help strengthen the leadership team by bringing thoughtful perspective, healthy challenge, and a company-first mindset to every conversation.
Requirements
What you’ll need- 15+ years of progressive finance leadership experience, including executive leadership within high-growth consumer businesses
- Experience helping scale a consumer products company from approximately $100M to $150M+ in revenue
- Experience in physical consumer products, with consumables or CPG strongly preferred
- Deep experience supporting growth stage direct-to-consumer subscription businesses
- Meaningful omnichannel experience, including DTC, marketplaces (Amazon preferred), and brick-and-mortar retail
- Exceptional executive presence and Proven experience partnering directly with CEOs, Boards of Directors, investors, lenders, and external financial partners
- Seasoned operator and a natural ability to connect financial insights to business strategy
- Strong Collaborator and willingness to challenge ideas in pursuit of the best outcome for the business
- Demonstrated success leading and developing high-performing finance organizations
- Deep expertise in forecasting, financial modeling, capital planning, and business planning
Benefits
Comp & perks- Health insurance
- Flexible work arrangements
- Professional development opportunities