Content Analyst – Mid-Level

Macfor

Content Analyst creating and developing engaging content for social media platforms like Facebook and Instagram. Planning monthly schedules and writing articles focusing on SEO and business objectives.

Posted 5/6/2026full-timeRemote • 🇧🇷 BrazilMid-LevelSeniorWebsite

About the role

Key responsibilities & impact

Plan and develop content for Facebook, Instagram, LinkedIn, TikTok and YouTube (captions, threads, short scripts, polls, calls-to-action);
Create monthly content plans, editorial calendars and publishing workflows aligned with business objectives;
Write articles, educational posts, case studies and blog pieces with a focus on SEO and audience relevance;
Draft ads, landing pages, marketing emails and institutional materials (brochures, presentations, press releases);
Develop scripts for corporate videos, campaigns, testimonials and social media content;
Adjust tone, format and depth according to channel, persona and objective (B2B, B2C, technical, emotional);
Present content performance metrics and use data to optimize future productions.

Requirements

What you’ll need

Proven experience in digital content production and social media;
Excellent writing skills, strong creative range and the ability to transform technical briefs into clear, engaging narratives;
Organized and able to manage multiple formats and simultaneous demands (blog, social, email, scripts);
Understanding of the marketing funnel, communication objectives and business goals;
Proficiency with publishing platforms, monitoring tools and analytics.

Benefits

Comp & perks

Collaborative environment for knowledge exchange and networking with partners and clients;
Possible access, subject to hiring or partner interest, to content, workshops and market events organized or recommended by Macfor;
Recommendations of literature and recognized methodologies for professional development and service improvement;
Freedom to propose solutions, participate in strategic meetings and contribute suggestions across management, technology, growth and marketing;
Full autonomy in choosing methods and strategies to deliver contracted work;
Opportunity to develop new projects and grow within the organization.

ATS Keywords

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Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools

content developmentSEOcopywritingscriptwritingdigital content productionB2B marketingB2C marketingdata analysiscontent performance metricsmarketing funnel

Soft Skills

excellent writing skillscreative rangeorganizational skillsability to manage multiple formatstransforming technical briefsengaging narrativespresentation skillsadaptabilityattention to detailtime management