Assistant Brand Manager

Mable

Assistant Brand Manager supporting brand and campaign initiatives for Mable and HomeMade. Key support role in shaping campaigns, events, and social content.

Posted 7/21/2026full-timeSydney • 🇦🇺 AustraliaJuniorMid-LevelWebsite

Core Competencies

Role fit

Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates expertise in brand coordination, project management, and marketing strategy execution, with a strong focus on stakeholder communication and content creation across various channels.

Highest-signal resume keywords

Brand CoordinationProject Management PrinciplesContent CreationSocial Media EngagementOrganisational Skills

ATS Keywords

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Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills

MarketingPromotionsEvent PlanningCampaign IntegrationData AnalysisChannel MetricsCreative Asset ProductionStakeholder CommunicationMedia AllocationCustomer-Specific Marketing

Soft Skills

Strong Attention To DetailSelf-MotivatedCan-Do AttitudeExemplary Communication SkillsListening Skills

Tools & Technologies

Social Media PlatformsContent Development ToolsProject Management Software

Certifications & Qualifications

Tertiary Level Qualification In MarketingTertiary Level Qualification In Business

Industry Keywords

Brand AssetsPromotional MaterialsCreative Agency PartnershipsInnovative CommunicationsShopper Marketing Programs

About the role

Key responsibilities & impact

Assist in the development, planning, and project management of marketing plans for both Mable and HomeMade.
Help to translate the high-level CVP into tangible brand assets, messaging, and promotional materials.
Support the production of brand assets, manage project timelines, and ensure all initiatives and assets are delivered on time and on brand.
Support the end-to-end planning and execution of events, coordinating logistics, stakeholder communications, and on-site support to ensure successful delivery.
Drive social media engagement by supporting content development with support from the Social Media Manager.
Drive excellence in creative and media agency partnerships, ensuring work is delivered to a high standard.
Work closely with PR, performance, creative, content, and product marketing teams to ensure campaign integration.
Leverage data, trends, and channel metrics to guide reporting and optimise campaigns, media allocation, reporting back to internal and external stakeholders.

Requirements

What you’ll need

2-3 years of experience in brand coordination roles.
Tertiary level qualification in Marketing, Business, or a related field.
Strong organisational skills with the ability to manage multiple priorities and stakeholders.
Knowledge of project management principles; discipline of planning, organizing, securing and managing resources to achieve specific goals.
Exemplary writing, listening, communication and presentation skills
A self-starter with a can-do attitude and extremely strong attention to detail.
Self-motivated with a strong desire to make an impact, and extremely strong attention to detail.
Experience with both traditional and innovative communications and marketing channels, including promotions, events, customer-specific/shopper marketing programs.
Experience with social media platforms and engagement strategies.
Experience with content creation, whether with agencies, or directly for Youtube, or other social platforms

Benefits

Comp & perks

Power your career ⚡️
Access parental leave 👶
Work with flexibility 🏠
Flexi Leave Days 🌴
Take a floating public holiday 🫶🏾
Be rewarded 🏆