M-Files

Growth Marketing Coordinator

M-Files

full-time

Posted on:

Location Type: Remote

Location: Remote • 🇺🇸 United States

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Job Level

Mid-LevelSenior

About the role

  • **Summary of the Role**
  • The Marketing Coordinator is a mission-critical execution partner supporting the full Growth Marketing engine across operations, events, ABM, and digital. Reporting to our Senior Growth Marketing Manager, this role orchestrates day-to-day marketing workflow, ensures flawless campaign development and reporting, and drives operational excellence across systems and processes. The ideal candidate is highly organized, detail-obsessed, technically savvy, and thrives in a fast-paced, data-driven environment.
  • **Campaign & Digital Operations**
  • - Assist with all marketing activities across the NORAM funnel, supporting channel owners and cross-functional teams.
  • - Manage **HubSpot** operational tasks, including:
  • - List uploads, segmentation, and data hygiene
  • - Creation and maintenance of landing pages and forms
  • - Email builds, QA, scheduling, and performance pulls
  • - Maintain and update campaign assets, tagging structures, and reporting links to ensure accurate attribution.
  • - Support digital marketing and ABM efforts.
  • **Marketing Analytics & Reporting**
  • - Pull dashboards, reports, and campaign performance insights for Growth Marketing team.
  • - Support funnel tracking (S1 → S2 → S3 → Closed Won bookings) by validating data accuracy and surfacing anomalies.
  • **Events & Webinar Support**
  • - Assist with event checklists, timelines, and logistics for NORAM activities including field events, trade shows, and webinars.
  • - Support pre- and post-event campaigns by creating target lists and cleaning up data after the show.
  • **Execute complete webinar workflow and processes with Sr. GMM oversight.**
  • - Build registration pages, emails, reminder programs in HubSpot
  • - Coordinate dry runs, speaker prep, and content readiness
  • - Run the live webinar and ensure seamless production
  • - Upload recordings, process follow-up emails, and compile KPI reports
  • **Budget, Purchasing & Forecasting**
  • - Own expenses entries, PO creation, vendor invoices and Forecast spreadsheet updates to be reviewed by Sr. GMM.
  • - Maintain monthly forecasts and track planned vs. actuals for campaigns and events with Sr. GMM.
  • - Ensure compliance with internal procurement processes and deadlines.
  • **Cross-Functional Coordination**
  • - Interface with Sales, SDR and Creative teams to ensure consistent alignment across campaigns and content deliverables.
  • - Support content management activities such as uploading assets, managing internal libraries, and ensuring brand consistency.
  • **Additional Responsibilities that Strengthen the Function**
  • To maximize impact and create strategic leverage for Growth Marketing, the coordinator should also provide the following support:
  • **Technology & Platform Stewardship**
  • - Act as first-line support for HubSpot troubleshooting and campaign setup.
  • - Update and maintain UTM frameworks, tracking templates, and intake forms.
  • - Support experimentation cycles (A/B tests, UX optimizations, conversion improvements).
  • - Leverage AI tools heavily streamline execution, ensure consistency, and drive improvements across the growth marketing function.
  • **Content & Creative Support (Light Tactical Execution)**
  • - Assist with light edits to copy, images, or templates using brand-approved assets.

Requirements

  • **Success profile **
  • - Operates with precision, accountability, and operational rigor.
  • - Has a service mindset, enabling fast cycle times and high-quality output for the broader team.
  • - Enjoys systems, processes, and repeatable execution at scale.
  • - Brings curiosity, initiative, and a continuous improvement approach to marketing
  • **Requirements**
  • - 1–3 years of experience in digital marketing, demand generation, or marketing operations (B2B SaaS preferred).
  • - Strong proficiency with **HubSpot Marketing Hub** (required).
  • - Experience with Salesforce, Excel/Sheets, reporting dashboards, and basic data analysis (all required).
  • - Highly organized with exceptional attention to detail and operational follow-through.
  • - Ability to manage multiple concurrent projects in a fast-paced environment.
  • - Strong communicator with a proactive, execution-focused mindset.
  • - Availability for a Monday - Friday work schedule with flexibility to collaborate with Global team members.
  • **Participation in our Recruitment Process:**
  • 1. Initial Screening w/People & Culture Team Member
  • 2. Hiring Manager (Senior Growth Marketing Manager)
  • 3. Internal Team Members (Digital Marketing Manager + Marketing Technology Manager)
  • 4. Business Development Team Member
  • 5. Final Interview w/VP, Global Growth Marketing or Chief Marketing Officer
  • **Completed Recruitment Process Time Investment for Applicant: ~Approx. 3hrs*
Benefits
  • **Why M-Files?**
  • We are a global company with Finnish roots and with our own product that we are greatly proud of!
  • By joining M-Files, you will get the opportunity to contribute to our success and growth, while developing your own expertise. Our team is fun, and our solutions are changing the market!** **Our guiding principles of "**Make It Happen**", "**Help Others**", and "**Love Customers**" are highlighted through our daily actions as a team. Transparent communication and outstanding team spirit were listed as our strengths in our last M-Filer Experience survey.
  • **What We Offer: **
  • - As a remote enabled company our employees enjoy the flexibility to establish their own life/work balance
  • - 10 paid holidays annually
  • - 15 days' vacation annually
  • - 4 floating holidays (employee's discretion)
  • - 6 days of paid sick leave
  • - Matching 401K Plan (25% of employees' contribution up to the IRS max)
  • - Health insurance (PPO and HDHP/HSA plans offered)
  • - Dental insurance
  • - Vision insurance
  • - Life insurance (1x employee salary)
  • - Short-term disability (employer paid)
  • - Long-term disability (employer paid)
  • - Flexible Spending Plan (medical and dependent)

Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard skills
digital marketingdemand generationmarketing operationsdata analysiscampaign performance reportingA/B testingUX optimizationcontent managementemail marketingbudget forecasting
Soft skills
organizational skillsattention to detailcommunication skillsproactive mindsetservice mindsetcuriosityinitiativeoperational rigoraccountabilityability to manage multiple projects