Trade Marketing Insights Analyst III

M. Dias Branco

Market analysis and insights for Trade Marketing at M. Dias Branco.

Posted 6/30/2026full-timeSão Paulo • 🇧🇷 BrazilJuniorWebsite

About the role

Key responsibilities & impact

Develop and enhance analytical tools to support decision-making for the Trade Marketing team, including Perfect Store, JBP (Joint Business Planning) and strategic projects;
Generate market intelligence on shoppers, channels and customers, optimizing manual and operational processes to deliver efficiency gains;
Translate data into business recommendations;
Monitor ROI and productivity KPIs, proposing action plans to optimize results;
Build strategic analyses and executive presentations that support commercial decisions;
Manage merchandising tools, with daily tasks including promoter routing, execution surveys and collection of Perfect Store data;
Maintain and update Power BI reports, identifying performance opportunities and addressing fixes with the technical team;
Follow data projects within IT squads, working with cross-functional teams;
Identify opportunities to simplify, automate and digitize processes, reducing manual work and increasing team productivity;
Comply with sustainability, quality management, food safety, environmental and occupational health and safety requirements.

Requirements

What you’ll need

Bachelor’s degree in Business Administration, Economics, Engineering or related fields;
Advanced Excel, including Power Query, PivotTables and database handling;
Experience with market tools such as Scanntech, Neogrid, Nielsen or similar;
Strong analytical skills and data-driven orientation;
Postgraduate degree in related areas (preferred);
Minimum of 6 months’ experience in the area or related fields;
Knowledge of Power BI (data modeling and dashboard development) is a plus;
Experience with Involves Stage or other execution management platforms at the POS is a plus;
Experience in consumer goods companies is a plus.

Benefits

Comp & perks

Health insurance with the option to include dependents under differentiated conditions;
Affordable dental plan with the option to include dependents under differentiated conditions;
Wellhub (formerly Gympass) for access to gyms, personal trainers and health apps;
Chronic disease support program;
Psychological counseling;
Birthday day off: Celebrate your day in style!
Hybrid work: remote work up to two days per week;
Flexible hours: start of shift between 7:00 and 9:00 AM;
Extended paternity leave: 20 days to support the arrival of a new family member;
Hybrid return-to-work model after maternity leave: initiative to ease the transition back to work for employees returning from maternity leave;
Guidance program for pregnant employees and for the baby’s first year of life;
Life insurance: protection for you and your dependents;
Corporate University with ongoing training programs aligned with best learning methods;
Unpaid leave of up to 12 months to pursue learning and development in your field;
Profit Sharing (PLR): recognition for meeting established targets;
Grocery allowance provided via electronic card;
Meals: on-site cafeteria or meal voucher (depending on location and role);
Transportation: transit voucher or company shuttle (depending on location and role);
Exclusive discounts for you and your family: benefits with partner companies, including universities, language courses, multi-brand stores, pharmacies, pet plans, optical retailers and more!

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills & Tools

Data AnalysisDatabase HandlingROI MonitoringKPI OptimizationData ModelingDashboard DevelopmentProcess AutomationMarket Intelligence GenerationStrategic AnalysisPresentation Development

Soft Skills

Data-Driven OrientationCross-Functional CollaborationProblem-Solving

Certifications

Bachelor’s DegreePostgraduate Degree (Preferred)