M Booth

Public Relations

• Support clients in a range of media verticals including, but not limited to, food, beverage, tech, fitness, CPG, home, and lifestyle
• Drive media coverage, pitching reporters and developing relationships with key media contacts, collaborating with broader media and account teams on progress
• Client contact, supporting day-to-day client lead in ongoing communications regarding earned media with client
• Understand client programming and participation in brainstorming and strategy recommendations to help develop news-generating ideas
• Draft press materials, pitches, media lists, audits, etc.
• Manage mid-size projects such as desksides, including managing M Booth specialists and resources as needed
• Monitor and track media coverage
• Keep agency and clients abreast of trends and opportunities
• Proactively bring media opportunities to the agency and generate both volume of placements and strong client/brand messaging in stories
• Participate in M Booth Media Team workstreams

Associate Media Relations Strategist, Media