Regional Sales Manager – Northeast

Lunar Energy

Regional Sales Manager responsible for growing battery sales in the Northeast residential installer channel. Joining Lunar Energy's mission to transition homes to 100% clean energy by electrifying all homes.

Posted 4/20/2026full-timeRemote • 🇺🇸 United StatesMid-LevelSenior💰 $120,000 - $140,000 per yearWebsite

About the role

Key responsibilities & impact

Execute Lunar's go-to-market strategy across a wide range of channel partners with the goal of developing a committed portfolio of residential solar and storage installers who learn to rely on Lunar’s hardware and software products and Lunar teams for the growth of their business.
Prioritize and drive growth in key markets across the assigned Northeast territory, aligning sales strategy with regional demand, policy, and installer density.
Identify, recruit, onboard, and scale new channel partners, building a high-performing portfolio of residential solar and storage installers.
Develop and execute structured onboarding and enablement plans to accelerate time-to-productivity and long-term partner success.
Initiate and manage the end-to-end sales process, from targeting, prospecting, through piloting, ramping and scaling their business with Lunar.
Perform regular in-the-field sales training with channel and distribution partners.
Focus on growth in market share and partner share of account utilizing value-based selling techniques.
Collaborate cross-functionally with internal teams to identify, communicate, and capitalize on local programs, incentives, and market opportunities.
Leverage regional insights to inform go-to-market strategy and ensure alignment with evolving state-level policies and utility programs.

Requirements

What you’ll need

Deep knowledge and experience in the assigned region.
Strong knowledge of battery products, and the battery competitive landscape.
Experience working with solar installers, contractors, EPCs.
Some understanding of the grid services markets, wholesale markets, or distributed energy resource management solutions will be helpful but not essential.
Experience and understanding of distribution companies, and working with distribution teams will be highly desirable.
Experience in initiating and closing complex solution sales with the potential for expanding those solutions with additional hardware, software and services.
Experience building a pipeline and delivering deals against targets.
Effective communicator, able to convey complex products and services to a broad audience.
Ability and willingness to keep tight and complete records in CRM.

Benefits

Comp & perks

Medical, dental, and vision insurance for employees and dependents
Flexible Paid Time Off plus 10 paid holidays
Tax deferred 401(k) plan
Paid parental leave for all full time employees including 12 weeks paid parental leave for the birthing mother and 6 weeks paid parental leave for the non-birthing parent
Subsidized EV charging and pre-tax commuter benefits

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills & Tools

battery productssolution salespipeline buildingsales trainingvalue-based sellingonboardingenablement plansCRM managementgrid servicesdistributed energy resource management

Soft Skills

effective communicationcollaborationstrategic thinkingrelationship buildingproblem solvingadaptabilityorganizational skillstime managementleadershipnegotiation