Director – Marketing

Luminate Bank

Director of Marketing and Sales Support at Luminate Bank responsible for developing marketing strategies and enhancing partner engagement in reverse mortgage originations.

Posted 4/26/2026full-timeMinneapolis • Minnesota • 🇺🇸 United StatesLead💰 $100,000 per yearWebsite

About the role

Key responsibilities & impact

Develop and implement marketing campaigns to support reverse mortgage loan officers and account executives
Design and deploy segmented digital marketing initiatives targeting real estate agents, financial planners, and other referral partners
Support internal loan officers with plug-and-play marketing tools to promote reverse mortgage solutions
Manage and execute campaigns through CRM platforms (e.g., HubSpot), including tracking engagement and performance metrics
Collaborate with sales leadership to align marketing strategies with production goals
Monitor campaign performance and provide regular reporting with recommendations for optimization

Requirements

What you’ll need

Experience in mortgage, financial services, or related industry preferred
Strong background in digital marketing, CRM systems, and campaign management
Ability to develop scalable marketing strategies and sales support tools
Excellent communication and organizational skills

Benefits

Comp & perks

Excellent benefits package including health, pre tax HSA, FSA accounts and dental & vision
Life and AD&D Insurance, as well as additional voluntary life benefit possibilities
401K with robust company match
Flexible PTO program
Earned Sick & Safe Time (ESST)

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills & Tools

digital marketingcampaign managementmarketing strategyperformance metricssegmented marketing initiatives

Soft Skills

communication skillsorganizational skills