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Luminate Bank

Director – Marketing

Luminate Bank

Director of Marketing and Sales Support at Luminate Bank responsible for developing marketing strategies and enhancing partner engagement in reverse mortgage originations.

Posted 4/26/2026full-timeMinneapolis • Minnesota • 🇺🇸 United StatesLead💰 $100,000 per yearWebsite

About the role

Key responsibilities & impact
  • Develop and implement marketing campaigns to support reverse mortgage loan officers and account executives
  • Design and deploy segmented digital marketing initiatives targeting real estate agents, financial planners, and other referral partners
  • Support internal loan officers with plug-and-play marketing tools to promote reverse mortgage solutions
  • Manage and execute campaigns through CRM platforms (e.g., HubSpot), including tracking engagement and performance metrics
  • Collaborate with sales leadership to align marketing strategies with production goals
  • Monitor campaign performance and provide regular reporting with recommendations for optimization

Requirements

What you’ll need
  • Experience in mortgage, financial services, or related industry preferred
  • Strong background in digital marketing, CRM systems, and campaign management
  • Ability to develop scalable marketing strategies and sales support tools
  • Excellent communication and organizational skills

Benefits

Comp & perks
  • Excellent benefits package including health, pre tax HSA, FSA accounts and dental & vision
  • Life and AD&D Insurance, as well as additional voluntary life benefit possibilities
  • 401K with robust company match
  • Flexible PTO program
  • Earned Sick & Safe Time (ESST)

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills & Tools
digital marketingcampaign managementmarketing strategyperformance metricssegmented marketing initiatives
Soft Skills
communication skillsorganizational skills