GTM Monetization, Pricing Strategist

Lumin Digital

GTM Monetization and Pricing Strategist helping define monetization strategies for digital banking solutions at Lumin. Collaborating across functions to drive pricing and commercialization efforts.

Posted 4/23/2026full-timeRemote • 🇺🇸 United StatesMid-LevelSenior💰 $160,000 - $180,000 per yearWebsite

About the role

Key responsibilities & impact

The GTM Monetization and Pricing Strategist helps shape how Lumin brings its products, capabilities, and services to market through thoughtful monetization strategy, commercial design, and cross-functional alignment.
This role partners across Product, Finance, Operations, Sales, Marketing and GTM leadership to develop and refine pricing and packaging approaches that reflect customer value, market dynamics, implementation realities, and financial objectives.
Support the development of governance frameworks, decision models, and cross-functional processes that guide pricing and monetization decisions across go-to-market motions.
Drive & enable deal performance analysis, discounting behavior, commercial trends, realized outcomes, and market dynamics to identify opportunities to improve monetization effectiveness, consistency, and commercial predictability.
Help ensure commercial approaches can be effectively operationalized within GTM workflows, systems, handoffs, and governance processes.

Requirements

What you’ll need

Bachelor’s degree in Business, Strategy, Marketing, Finance, Economics, Operations, or a related discipline; or equivalent combination of education and experience.
Advanced coursework or certifications in pricing, product marketing, strategy, finance, or commercialization are a plus.
At least 5 years of experience in B2B go-to-market strategy, monetization, pricing, commercialization, product marketing, revenue operations, management consulting, or related functions.
Experience working in cross-functional environments where Product, Finance, Delivery, Sales, and Marketing must align around commercial decisions.
Experience supporting or shaping pricing strategy, packaging, offer design, commercialization, or related strategic initiatives in a B2B environment.
Familiarity with long, complex, high-value sales motions and the commercial dynamics that come with them.
Experience in B2B SaaS, fintech, and/or similarly complex recurring-revenue business models is preferred.
Demonstrated experience using AI tools (e.g., Claude, ChatGPT, or similar) to enhance productivity, accelerate analysis, or support strategic work.

Benefits

Comp & perks

Lumin Digital is an equal opportunity employer. We consider all qualified applicants without regard to race, color, religion, sex, national origin, disability, protected veteran status, sexual orientation, gender identity, or any other legally protected basis, in accordance with applicable law.

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Hard Skills & Tools

monetization strategypricing strategycommercial designgovernance frameworksdecision modelsdeal performance analysisdiscounting behaviorcommercial trendsB2B go-to-market strategyproduct marketing

Soft Skills

cross-functional alignmentstrategic thinkinganalytical skillscollaborationcommunication

Certifications

certifications in pricingcertifications in product marketingcertifications in strategycertifications in financecertifications in commercialization