Copywriter – LATAM

LumiMeds

Copywriter crafting clear and persuasive copy for marketing initiatives at telehealth startup LumiMeds. Supporting customer acquisition and retention across various channels.

Posted 7/27/2026full-timeRemote • 🇱🇻 LatviaMid-LevelSeniorWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in writing conversion-focused marketing copy across various platforms, including email, SMS, and e-commerce content, while adhering to brand voice and compliance standards. Proficient in understanding customer psychology and the e-commerce customer journey to optimize messaging for acquisition and retention.

Highest-signal resume keywords

Conversion-Focused WritingE-Commerce ExperienceEmail And SMS Marketing CopyC1 English ProficiencyAttention To Detail

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

CopywritingConversion OptimizationCustomer AcquisitionCustomer RetentionA/B TestingEditingContent CreationSEO WritingMarketing Campaign DevelopmentBrand Voice Adherence

Soft Skills

CollaborationTime ManagementIndependent WorkAdaptabilityCommunication

Tools & Technologies

Meta AdvertisingGoogle AdsE-Commerce PlatformsEmail Marketing ToolsSocial Media Management Tools

Industry Keywords

Customer JourneyCompliance StandardsMarketing CopyDigital MarketingContent Strategy

About the role

Key responsibilities & impact

Write and edit conversion-focused marketing copy for:
Email and SMS campaigns
E-commerce landing pages and website content
Product and service pages
Paid advertisements across Meta, Google, and other platforms
Social media captions and short-form content
Customer acquisition, retention, and re-engagement campaigns
Collaborate with the Creative Director, marketing, growth, and e-commerce teams on campaigns, promotions, and launches.
Create messaging that supports different stages of the customer journey, including awareness, consideration, conversion, onboarding, and retention.
Adapt copy to different tones, including educational, supportive, persuasive, and conversion-focused messaging.
Ensure all messaging aligns with LumiMeds’ brand voice, business objectives, and compliance standards.
Revise and optimize copy based on campaign performance, customer behavior, A/B testing, and stakeholder feedback.
Occasionally assist with patient-facing and internal communications.

Requirements

What you’ll need

Proven professional experience as a copywriter.
Previous experience working for an e-commerce company is required.
Demonstrated experience writing copy that supports online customer acquisition, conversion, retention, or product sales.
Strong understanding of conversion-focused writing, customer psychology, and the e-commerce customer journey.
C1 English proficiency or higher is required, with excellent grammar, clarity, vocabulary, and tone.
Ability to write professional, natural-sounding copy for U.S. audiences.
Experience writing email and SMS marketing copy.
Ability to follow brand voice, legal, and compliance guidelines.
Strong attention to detail and editing skills.
Comfortable working independently, managing multiple priorities, and meeting deadlines.
Availability to work U.S. business hours.
Must be based in LATAM.

Benefits

Comp & perks

Health insurance
Remote work options