Performance Marketing

Lully

Performance Marketing Manager developing and executing acquisition strategies for AI solutions company. Overseeing campaigns across multiple channels to optimize demand generation and track performance.

Posted 7/14/2026full-timeSan Francisco • California • 🇺🇸 United StatesMid-LevelSenior💰 $120,000 - $180,000 per yearWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in developing and executing performance marketing strategies across multiple channels, with a strong focus on analytics, campaign optimization, and collaboration with design and sales teams. Proven ability to manage budgets, track performance, and scale campaigns effectively in a fast-paced B2B environment.

Highest-signal resume keywords

Performance Marketing Campaign ManagementGoogle Ads CampaignsLinkedIn AdvertisingAttribution and TrackingAd Copywriting

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Campaign PlanningBudget AllocationOptimizationReportingTesting Roadmap ManagementPerformance DashboardsAnalyticsExperimentationAI Tools UtilizationB2B Marketing

Soft Skills

CollaborationAdaptabilityEffective CommunicationCreativityAttention to Detail

Tools & Technologies

Google AdsLinkedIn AdsMeta AdsPerformance Tracking ToolsAttribution Software

Industry Keywords

Enterprise SaaSLogistics MarketingSupply Chain MarketingOperations Marketing

About the role

Key responsibilities & impact

Develop and execute paid acquisition strategy across Google, LinkedIn, and other channels relevant to reaching enterprise and operations buyers.
Own campaign planning, budget allocation, optimization, and reporting end-to-end.
Build and manage a testing roadmap across channels, audiences, and creative to drive down CAC and improve ROAS.
Partner with design and content to build high-converting ad creative and landing pages.
Set up and maintain tracking, attribution, and performance dashboards so the whole company can see what's working.
Collaborate with Sales and RevOps to ensure paid pipeline is properly tracked, qualified, and handed off.
Test and scale new channels as HappyRobot's audience and go-to-market motion evolve.
Lay the groundwork for a performance marketing team as budget and scope grow, and hire and manage that team over time.

Requirements

What you’ll need

4+ years of experience managing performance marketing campaigns, ideally in B2B or enterprise SaaS.
Hands-on experience running and scaling campaigns across Google, LinkedIn, and/or Meta.
Strong analytical skills with a deep understanding of attribution, tracking, and experimentation.
Comfort working in a fast-paced environment with shifting priorities and a high sense of urgency.
Ability to write concise, effective ad copy and collaborate closely with designers and landing page teams.
Good taste and basic design skills; leverage AI tools to move 10x faster.
Nice to Have: Experience marketing to logistics, supply chain, or other industrial/operations-heavy enterprise buyers.

Benefits

Comp & perks

Comprehensive Benefits - Healthcare, dental, vision coverage.
Opportunity to work at a high-growth AI startup, backed by top investors.
Top-Tier Compensation - Competitive salary + equity in a high-growth startup.
Ownership & Autonomy - Take full ownership of projects and ship fast.
Work With the Best - Join a world-class team of engineers and builders.