Ludicrum

Retention Manager

Ludicrum

full-time

Posted on:

Location Type: Remote

Location: Anywhere in Europe

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About the role

  • Own and optimize the post-FTD player lifecycle, from acquisition to loyalty, VIP, churn prevention, and reactivation
  • Build, automate, and continuously optimize behavior-based retention journeys across CRM channels
  • Develop and apply churn prediction logic, translating risk signals into automated retention actions and incentives
  • Own and evolve the VIP system, including tiers, qualification rules, rewards, benefits, and churn prevention for high-value players
  • Plan and execute seasonal, local, and event-based retention campaigns, aligned with sports calendars, game launches, and market needs
  • Collaborate closely with Product, Tech, Payments, Customer Support, and AM teams, representing retention needs in feature and experience discussions
  • Track, report, and optimize retention, churn, VIP KPIs, budgets, and ROI, reporting performance directly to the CMO.

Requirements

  • Minimum 3 years of experience in Retention Management within the iGaming industry
  • Previous hands-on retention experience in the SEA market (South East Asia)
  • Proven experience owning post-FTD lifecycle strategies with measurable impact on LTV growth and churn reduction, with the ability of translating player behavior and data into effective retention strategies
  • Hands-on experience managing budgets, bonus costs, and ROI-positive retention initiatives
  • Solid understanding of VIP systems, high-value player behavior, and churn risks, with the ability to influence player experience decisions
  • Curious, experimental, and optimization-driven mindset, with a strong focus on continuous learning and improvement
  • Strategic thinker with strong communication skills, able to execute retention initiatives and collaborate effectively across multi-market and cross-functional teams
Benefits
  • Flexible and Remote Working: Work from anywhere, supporting your work-life balance.
  • Equipment provided: We’ll set you up with a laptop, headphones, and mouse so you’re ready to work comfortably.
  • Career Growth: We’re committed to your development, offering training and advancement opportunities.
  • Performance Recognition: Earn raises and career progression opportunities based on a quarterly performance review and a constructive feedback cycle.
  • Health and Fitness Benefits: Receive fitness reimbursements from day one, and after one year of employment, gain access to a health budget to support your well-being.
  • Self Development Budget: Invest in your growth through online courses and professional learning opportunities.
  • Extra Paid Annual Leave: Enjoy 22 days of vacation, with an additional day added for each year of employment, up to a maximum of 26 days.
  • Special Birthday Perk: Take your birthday off after a year of employment to celebrate!

Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard skills
churn predictionretention strategiesbehavior-based retentionbudget managementROI analysisdata analysiscampaign executionVIP system managementplayer behavior analysisLTV growth
Soft skills
strategic thinkingcommunicationcollaborationcuriosityoptimization mindsetcontinuous learninginfluenceexperimentationproblem-solvingcross-functional teamwork