Lucyd

Landing Page Designer, Conversion Focused

Lucyd

contract

Posted on:

Location Type: Remote

Location: United States

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About the role

  • Designing and optimizing landing pages, offer pages, and funnel-specific product pages
  • Translating ad hooks and offer strategy into conversion-focused page experiences
  • Improving what users land on after the click, whether that is a custom landing page, PDP variant, or other post-click experience
  • Supporting page testing, iteration, and optimization based on performance
  • Identifying where the current post-click experience is creating friction or hurting conversion
  • Helping define how landing pages should be requested, built, and improved within Lucyd
  • Using AI tools to speed up production and increase design leverage
  • Partnering closely with Growth Strategists, Advertising, and Post-Click teams

Requirements

  • 3+ years of experience in CRO-focused design, landing page design, funnel design, or conversion-oriented eCommerce design.
  • A portfolio demonstrating at least 20 DTC/eCommerce landing pages or product pages (PDPs) you have designed. Candidates without relevant portfolio examples will not be considered.
  • Experience designing for paid media funnels, not just general web design.
  • Comfort using AI tools to generate and iterate on landing page designs quickly, while applying strong design judgment and strategic direction.
  • Exceptional organizational skills, adept at juggling multiple projects while maintaining top-notch productivity and prioritization.
  • Excellent communication and interpersonal skills to manage client expectations and maintain strong relationships.
  • Experience in DTC wellness supplements, cannabis or other restricted products or adjacent consumer categories is a plus.
Benefits
  • Remote work options
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
CRO-focused designlanding page designfunnel designconversion-oriented eCommerce designpaid media funnelsdesign judgmentstrategic directionportfolio developmentiteration on designsoptimization
Soft Skills
organizational skillsproductivityprioritizationcommunication skillsinterpersonal skillsclient managementrelationship management