Lucyd

Head of Strategy

Lucyd

full-time

Posted on:

Location Type: Remote

Location: Remote • 🇺🇸 United States

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Job Level

Lead

About the role

  • Define Lucyd’s Growth Strategy
  • Teach and Scale Strategy Thinking
  • Lead as a Player-Coach
  • Build Strategic Infrastructure
  • Drive Strategic Influence

Requirements

  • 6+ years in performance marketing for DTC brands; wellness or supplements strongly preferred
  • Proven track record as a Head of Growth, Growth Strategist, or Strategy Lead at a top DTC agency or brand
  • Deep understanding of offer creation, creative strategy, funnel design, and paid media economics
  • Fluent in the art and the science of growth; you connect creative insight with data
  • Elite communicator and teacher; you make complexity simple and actionable
  • Personally aligned with wellness and functional CPG; you care about products that help people feel better.
Benefits
  • Remote-first, global culture
  • Deep focus on mastery and purpose

Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard skills
performance marketingoffer creationcreative strategyfunnel designpaid media economicsgrowth strategy
Soft skills
elite communicatorteacherstrategic influencecomplexity simplificationactionable insights
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