Head of Strategy
Lucyd
full-time
Posted on:
Location Type: Remote
Location: Remote • 🇺🇸 United States
Visit company websiteJob Level
Lead
About the role
- Define Lucyd’s Growth Strategy
- Teach and Scale Strategy Thinking
- Lead as a Player-Coach
- Build Strategic Infrastructure
- Drive Strategic Influence
Requirements
- 6+ years in performance marketing for DTC brands; wellness or supplements strongly preferred
- Proven track record as a Head of Growth, Growth Strategist, or Strategy Lead at a top DTC agency or brand
- Deep understanding of offer creation, creative strategy, funnel design, and paid media economics
- Fluent in the art and the science of growth; you connect creative insight with data
- Elite communicator and teacher; you make complexity simple and actionable
- Personally aligned with wellness and functional CPG; you care about products that help people feel better.
Benefits
- Remote-first, global culture
- Deep focus on mastery and purpose
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard skills
performance marketingoffer creationcreative strategyfunnel designpaid media economicsgrowth strategy
Soft skills
elite communicatorteacherstrategic influencecomplexity simplificationactionable insights