Senior Marketing Executive

Lucy Group Ltd

Marketing Executive responsible for planning and optimizing marketing activities at Lucy Zodion. Delivering campaigns and creating marketing materials to support business objectives.

Posted 5/8/2026full-timeSowerby Bridge • 🇬🇧 United KingdomSeniorWebsite

About the role

Key responsibilities & impact

Develop and implement a comprehensive marketing plan that supports business objectives, sales budgets and brand enhancement.
Manage the marketing budget ensuring spend is planned, monitored and optimised to deliver maximum impact and return on investment.
Track, analyse and report on marketing performance using agreed KPIs providing insight and recommendations to improve future activity.
Monitor market trends, competitor activity and customer behaviour to identify opportunities, risks and areas for optimisation within the marketing plan.
Support product management with new product launches through market research, launch planning, campaign delivery and sales toolkits.
Create and manage marketing collateral including presentation, brochures, data sheets, videos, animations and written content.
Manage and maintain the Lucy Zodion website, ensuring content is accurate, customer focused and optimised for search engines (SEO) and user journey.
Plan and manage social media activity (primarily LinkedIn), including content planning, posting, engagement and performance tracking.
Design, implement and manage integrated marketing campaigns across digital and offline channels.

Requirements

What you’ll need

Experience in a marketing role supporting or delivering campaigns, content or marketing activity.
Practical experience contributing to promotional campaigns and/or product or service launches.
Good understanding of digital and offline marketing communications.
Experience using marketing tools and platforms (e.g. website CMS, social media, email marketing or similar).
Strong organisational skills with the ability to manage multiple priorities.
Effective communication and stakeholder working skills.
Willingness to travel occasionally to support events.
5+ years of relevant marketing experience (advantageous).
A degree in Marketing, Marketing Communications or a related discipline (advantageous).

Benefits

Comp & perks

Health insurance
Retirement plans
Paid time off
Flexible work arrangements
Professional development

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills & Tools

marketing plan developmentbudget managementKPI analysismarket researchcampaign deliverySEO optimizationcontent creationintegrated marketing campaignsdigital marketingoffline marketing

Soft Skills

organizational skillscommunication skillsstakeholder managementanalytical skillsproblem-solving skills

Certifications

degree in Marketingdegree in Marketing Communications