Lucidya | لوسيديا

PLG Frontend Engineer, Senior

Lucidya | لوسيديا

full-time

Posted on:

Origin:  • 🇸🇦 Saudi Arabia

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Job Level

Senior

Tech Stack

CypressJavaScriptJestKafkaRabbitMQReactReduxTypeScript

About the role

  • Lucidya helps brands unlock the power of customer intelligence across the Middle East and beyond.
  • Own the frontend strategy, architecture, and execution for PLG initiatives.
  • Build and lead a high-performing frontend team.
  • Deliver onboarding, activation, and conversion flows that shape adoption and growth.
  • Collaborate with Product, Design, Growth, and Backend teams to ensure scalability and rapid experimentation.
  • Define and drive frontend technical vision and roadmap for Lucidya Light.
  • Champion PLG best practices: self-serve onboarding, guided tours, frictionless sign-ups.
  • Architect scalable, modular, and maintainable systems with ReactJS, Redux, MUI, and modern web technologies.
  • Lead development of customer-facing experiences: onboarding flows, dashboards, freemium-to-paid upgrade journeys, and growth experiments.
  • Ensure pixel-perfect design, high performance, and cross-browser/device compatibility.
  • Own end-to-end quality with modern testing frameworks (Jest, RTL, Cypress).
  • Recruit, mentor, and grow a world-class frontend team.
  • Establish engineering standards, CI/CD pipelines, and review processes.
  • Foster a culture of experimentation, innovation, and continuous learning.
  • Partner with Product & Growth teams to build PLG funnels (signup → activation → conversion → expansion).
  • Collaborate with Backend teams for efficient, secure integrations.
  • Work with Data teams to track adoption, usage patterns, and conversion metrics.
  • Stay ahead of trends in SaaS UX, PLG, and frontend engineering.
  • Introduce tools and frameworks to improve developer velocity and customer experience.
  • Contribute to Lucidya’s IPO-readiness and global scalability initiatives.

Requirements

  • Bachelor’s/Master’s in Computer Science, Engineering, or equivalent.
  • 8+ years in frontend development, with 2+ years in technical leadership.
  • Proven track record of shipping B2B SaaS products, ideally in PLG contexts.
  • Advanced JavaScript (ES6+), TypeScript, ReactJS, Redux, React Query, MUI.
  • Strong grasp of frontend architecture, state management, component-driven design.
  • Experience with A/B testing, feature flags, analytics instrumentation.
  • Familiarity with real-time apps (WebSockets, Kafka/RabbitMQ) and secure APIs.
  • Skilled in CI/CD pipelines, Git workflows, and Agile/Scrum.
  • Ability to scale and mentor teams in a fast-paced environment.
  • Customer-first mindset with a passion for building delightful, high-performing user experiences.
  • Strong collaboration skills with Product, Design, and Growth peers.
  • Strategic thinker with a bias for action and experimentation.