Senior Marketing Consultant

LPL Financial

Senior Marketing Consultant developing digital and traditional marketing strategies for financial advisors at LPL Financial, a U.S. wealth management firm.

Posted 8/10/2026full-timeFort Mill • South Carolina • 🇺🇸 United StatesSenior💰 $76,838 - $128,132 per yearWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in digital marketing strategy, project management, and client relationship management within the financial services sector. Proficient in developing and executing marketing plans, measuring ROI, and ensuring compliance with industry regulations.

Highest-signal resume keywords

Digital Marketing StrategyProject ManagementCRM ExperienceEmail MarketingFinancial Services Experience

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Digital MarketingSEOPPCSocial Media AdvertisingWeb ManagementContent ManagementSales and Marketing Strategy DevelopmentEmail CampaignsPrint AdvertisingROI Measurement

Soft Skills

Excellent Communication SkillsOrganizational SkillsClient Relationship ManagementCoaching SkillsCollaboration

Tools & Technologies

Google AnalyticsGoogle AdwordsSalesforceAdvisorStreamInbound Marketing Tools

Industry Keywords

Financial ServicesSEC ComplianceLPL PolicyFINRA RulesE-commerce

About the role

Key responsibilities & impact

Serve as the marketing relationship manager and marketing strategist for several financial advisor brands
Act as a client-facing project manager and task executor responsible for communications
Curate and implement digital marketing editorial calendars for blogs, e-newsletters, email campaigns, digital ads, and social media
Create traditional advertisements including print, billboard, and radio, and negotiate publication rates
Implement prospect engagement, niche prospecting processes, and advisor-practice workflows to drive business growth
Establish and measure ROI and KPIs including email CTR, social media engagement, and website traffic
Produce each advisor’s marketing plan using LPL’s tools and advisor preferences
Schedule and host regular bi-weekly discussions with advisors
Maintain advisor brands, websites, and blogs with internal and external parties
Collaborate with advisor office staff on cohesive messaging and communications, including coaching for events and seminars
Collaborate with compliance to ensure content, branding, and messaging comply with SEC, LPL policy, and FINRA rules
Collaborate with fellow marketing consultants to provide advisor feedback and program enhancements
Support LPL advisors via phone and email
Travel occasionally, less than 10%

Requirements

What you’ll need

Bachelor’s degree in marketing, communication, or related field
5-7 years experience in marketing and digital marketing
Experience with CRM, inbound marketing tools, and web management
Knowledge of e-commerce, social media advertising, PPC, SEO, and SEM
Understanding of offset and digital print
Working knowledge of web design principles, best practices, and content management platforms
Ability to develop and execute sales and marketing strategies
Excellent written and verbal communication skills
Excellent project management and organizational skills
Good understanding of digital marketing tools such as Google Analytics and Google Adwords
Familiarity with Salesforce and AdvisorStream preferred
Financial services experience preferred

Benefits

Comp & perks

401K matching
health benefits
employee stock options
paid time off
volunteer time off
LPL Total Rewards package
Competitive base salary