
Marketing Manager, Retail & Consumer Goods
Lovelytics
full-time
Posted on:
Location Type: Remote
Location: United States
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About the role
- Own the end-to-end creation of industry-specific content, including: major eBooks, blog posts, industry POVs, case studies, newsletters, website copy, sales messaging, email campaigns, and materials for PR/media engagement
- Work closely with Subject Matter Experts (SMEs) to extract technical details and elevate them into compelling, business-level messages and stories that resonate with executive and industry audiences
- Serve as the primary marketing liaison, effectively managing relationships with executive-level Industry Leads, Sales teams, and Channel partners to ensure strategic alignment
- Execute end-to-end logistics and promotion for industry conferences, regional customer events, and internal QBRs (venue sourcing, collateral, attendee coordination, social/web promotion)
- Manage all logistics, speaker coordination, attendance driving, and promotion for webinars
- Align strategy and content with channel partners (e.g., Databricks), manage marketing for proprietary IP, and provide critical support for sales enablement (RFPs, proposals, slide decks, sales material creation)
Requirements
- 3+ years of experience in B2B Services Marketing, specifically within IT Consulting is highly preferred
- Exceptional writing, editing, and storytelling skills are mandatory
- Proven ability to translate complex, technical concepts into clear, engaging business-focused messaging
- Must have experience working with executives and the ability to present to and communicate with the highest level audiences
- Prior experience as an integrated or full-stack marketer, including demonstrated success in event management
- Working knowledge of content marketing best practices and digital marketing principles
- Direct background or foundational knowledge in the Retail & Consumer Goods industry
Benefits
- health insurance
- flexible work arrangements
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard skills
content creationwritingeditingstorytellingevent managementdigital marketingcontent marketingsales enablementRFPsproposals
Soft skills
communicationrelationship managementstrategic alignmentpresentation skillscollaboration