Love, Bonito

Assistant Marketing Manager, Global Campaigns – Influencers

Love, Bonito

full-time

Posted on:

Location Type: Remote

Location: Remote • 🇵🇭 Philippines

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Job Level

Mid-LevelSenior

About the role

  • **Main Responsibilities:**
  • *Strategy Development & Timely Execution*
  • - Develop monthly Global campaigns, ensuring clear and coherent storytelling consistent with Love, Bonito branding and aligned with required business outcomes
  • - Develop and execute key Global campaign levers including GWPs, Influencer content, and other tactical content
  • *Project Management*
  • - Serve as Campaigns PMO, liaising & collaborating with marketing channel leads and x-functional teams to plan and execute key marketing campaigns & tacticals
  • - Oversee 360 integration of marketing pillars, ensuring various channels are communicating the same story or messaging
  • - Lead the development of monthly Global campaigns, ensuring clear and coherent storytelling consistent with LB branding and aligned with required business outcomes
  • - Lead the development and timely execution of Global GWPs
  • - Lead in managing Global partnerships and collaborations with external partners
  • - Manage and build long-term relationships with key global influencers
  • - Manage brand marketing budget efficiently
  • *Leadership & Stakeholder Management*
  • - Lead and develop a lean and mean global campaigns & influencer marketing team
  • - Partner closely with HQ marketing functions to amplify campaigns
  • - Ensure full visibility and clarity group-wide on global campaign initiatives by effectively coordinating with relevant stakeholders
  • **Critical success factors & key challenges:**
  • - Brand Marketing channel performance: Traffic, NSBR, CR%, NC%
  • - Management of Brand Marketing Budget
  • - Team retention

Requirements

  • **Qualifications & Experience**
  • - 5+ years of relevant work experience in brand marketing strategy development and execution, preferably in a fast-paced environment or global context and preferably with managerial experience.
  • - Strong project management skills with the ability to manage multiple priorities and deadlines.
  • - Excellent communication and collaboration skills, with the ability to work effectively across diverse teams and stakeholders.
  • - A performance-driven attitude with a hunger and thirst for results.
  • - Creative thinking and problem-solving abilities.
  • - Analytical mindset with a focus on data-driven decision-making.
  • - A high degree of professionalism, work ethic, judgement and keen attention to detail.
  • - Proficiency in marketing tools and platforms.
  • - Familiarity with trends and best practices in digital marketing and content creation.
  • - A Love, Bonito ambassador who believes in and embodies our culture and core values.
  • - Relevant degree in business, marketing communications or other relevant fields.
Benefits
  • **1. Flexible Work Arrangement**
  • - Work from anywhere!
  • - Flexible and adjustable work hours
  • **2. Staff Wellness**
  • - Comprehensive corporate insurance (Fully covered visits at our panel clinics, dental coverage, maternity reimbursement)
  • **3. Learning and Career Development**
  • - Learning and development (i.e. subscription plans to best-in-class resources, personal development fund etc)
  • - Dedicated leadership training for those of managerial responsibilities
  • - Friday pm off for learning
  • **4. #TeamLB perks**
  • - Generous staff discount off LB products
  • - Welcome to #TeamLB swag and store gift cards (get your LB work outfit on us!)
  • - Employee driven peer-to-peer recognition platform to honour and celebrate everyday achievements

Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard skills
brand marketing strategycampaign developmentproject managementdata-driven decision-makingcontent creationbudget managementinfluencer marketinganalytical mindsetstorytellingperformance metrics
Soft skills
communication skillscollaboration skillscreative thinkingproblem-solvingprofessionalismwork ethicjudgementattention to detailleadershipstakeholder management