Create and execute social media content plans, including video, image, and text-based posts.
Feature in social media content, representing the University's brand and values.
Engage with the University's online community, responding to comments and messages.
Monitor and analyze social media performance, providing insights and recommendations.
Collaborate with other teams and departments to develop content ideas and strategies.
Stay updated on social media trends and best practices, ensuring the University's online presence remains relevant and engaging.
Uphold the University's social media policy and code of conduct at all times.
Attend and represent the University at external events and conferences, as required.
Assist with social media campaigns and initiatives, ensuring a consistent brand image.
Requirements
Excellent communication and interpersonal skills, with the ability to engage and connect with a diverse audience.
Strong creativity and a passion for social media, with a keen eye for visual and written content.
Proficiency in using social media platforms and tools, including content creation and analytics.
A good understanding of online branding and the ability to represent the University's values.
Experience in a similar role or a strong interest in social media marketing is preferred.
Ability to work independently and manage multiple tasks simultaneously.
A positive and enthusiastic attitude, with a desire to make a difference.
Flexibility to adapt to changing priorities and a fast-paced environment.
Excellent time management and organizational skills.
A passion for higher education and a commitment to the University's mission.
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard skills
social media content creationsocial media analyticscontent strategy developmentvideo productionimage editingtext-based content writingonline brandingsocial media marketing
Soft skills
communication skillsinterpersonal skillscreativitytime managementorganizational skillsflexibilityenthusiasmindependenceability to engage with diverse audiences