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E-commerce Coordinator
Lojas Renner S.A.E-commerce Coordinator role focused on managing creators and driving engagement at Lojas Renner. Ensuring creative performance and content generation in marketing efforts.
About the role
Key responsibilities & impact- Manage the creator lifecycle
- Supervise attraction, onboarding, retention and relationship management with top-tier creators
- Structure the creator journey by tier
- Ensure productivity of the active creator base
- Ensure strategies to recover churn within the base
- Organize and execute proprietary channel events and events in partnership with Marketing
- Approve the integrated calendar
- Ensure quality of briefings
- Oversee recurring communications
- Define seeding/shipping strategy
- Monitor seeding ROI
- Approve activations and events
- Content and Live Commerce – supervise live streams
- Ensure creative consistency
- Align content with commercial strategy
- Monthly active base (control of acquisition, churn and net base growth)
- Posting frequency and all Social KPIs
- Seeding ROI
- Conversion per live
- Channel GMV (Gross Merchandise Value)
Requirements
What you’ll need- Previous experience managing creators, influencers, or digital communities
- Experience in digital marketing, social media, content or growth
- Experience with engagement, acquisition and retention (lifecycle) strategies
- Experience with campaigns, activations and events (online and offline)
- Preferably experience with Live Commerce or e-commerce
- Knowledge of performance metrics (Social KPIs, ROI, conversion, GMV)
- Understanding of acquisition, retention and churn funnels
- Experience with content planning and editorial calendars
- Knowledge of segment-based management (creator/influencer tiers)
- Basic understanding of commercial strategy and alignment with sales
Benefits
Comp & perks- Transportation allowance and/or company shuttle for roles at our Distribution Centers (DCs)*
- Meal/Food voucher
- Christmas gift basket voucher
- Home office allowance (for hybrid or remote employment contracts)*
- Multipurpose credit card
- Employee discount at our stores
- Medical insurance
- Dr. Be (telemedicine, telepsychology, nutritional coaching and sports coaching)
- Wellhub (Gympass)
- Programs and campaigns developed to promote health self-care and well-being for our employees and their families
- Balance methodology applied with leadership and teams to strengthen communication and recognition, well-being, and work practices/tools
- Dental plan
- Univers – discounts at Raia and Drogasil pharmacies
- Pet health insurance
- Running coaching
- Discounts at universities, schools, language and professional courses
- Tickets to cinemas, theme parks, and much more
ATS Keywords
✓ Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
digital marketingsocial mediacontent strategygrowth strategieslive commercee-commerceperformance metricscontent planningeditorial calendarssegment-based management
Soft Skills
relationship managementsupervisionorganizational skillscommunicationevent managementstrategic thinkingcreativityanalytical skillsteam collaborationproblem-solving