Global Channel Marketing Manager – Verticals

Logitech

Global Channel Marketing Manager focusing on channel marketing strategies for education, government, and healthcare sectors at Logitech. Empowering partners to drive demand and revenue across B2B solutions.

Posted 6/24/2026full-timeRemote • Virginia • 🇺🇸 United StatesMid-LevelSenior💰 $116,000 - $177,000 per yearWebsite

Tech Stack

Tools & technologies

SFDC

About the role

Key responsibilities & impact

Responsible for translating vertical expertise into channel sales and marketing ready enablement that empowers partners to position, sell, and win with Logitech solutions.
Act as the bridge between vertical strategy and partner execution—translating SME insights into tools that drive the right sales behaviors.
Create content that equips partner sales teams to confidently position Logitech solutions within specific vertical use cases, moving beyond product features to customer outcomes.
Develop and scale a suite of channel enablement assets, including vertical sales plays and solution narratives, discovery and qualification guides, objection handling frameworks, and competitive positioning.
Drive adoption of resources created to ensure partners can effectively learn, tell and sell.
Continuously refine content based on channel sales/marketing feedback, partner input, and performance insights to improve effectiveness and adoption.
Build plans that resonate with each vertical’s goal, regulations and terminology, and package partner marketing toolkits.

Requirements

What you’ll need

Minimum 5+ years channel marketing experience.
Channel, NPI, and campaign experience required.
Ideally a "subject matter expert" (SME) with knowledge of vertical challenges, compliance requirements, and purchase journeys.
Proven track record implementing integrated digital marketing campaigns for channel partners, providing guidance and consolidating results for learnings and future optimizations within a global organization.
Bachelor’s Degree, preferably in a business, marketing, or communications field.
Strong interpersonal and communication skills, proficient at establishing and nurturing effective relationships internally and externally.
Proficient in B2B marketing technology tools such as Knak, SFDC, PRM systems, etc.
Ability to independently structure and manage workflow and priorities.

Benefits

Comp & perks

Medical Coverage
Dental Coverage
Vision Coverage
Traditional and Roth 401(k) Plans
Flexible Spending Accounts
Employee Share Purchase Plan (ESPP)
Basic and Additional Life Insurance
Disability Coverage
Adoption and Surrogacy Assistance
Tuition Reimbursement Plans
Commuter Benefits
Paid Time Off
Paid Holidays
Bereavement Leave
Paid Parental Leave
Wellness Programs
Health Savings Account Plans
Access to Expert Medical Opinions
Identity Theft Protection
Breast Milk Delivery to Nursing Mothers on Business Travel
Access to a Group Legal Plan
Donations Matching Programs
Employee Product Discounts
Access to Auto, Home, and Pet Insurance

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills & Tools

channel marketingdigital marketing campaignscontent creationsales enablementobjection handling frameworkscompetitive positioningvertical sales playsdiscovery and qualification guidespartner executioncustomer outcomes

Soft Skills

interpersonal skillscommunication skillsrelationship buildingworkflow managementprioritizationcollaborationfeedback incorporationstrategic planningadaptabilityproblem-solving