Senior Data Analyst
Lodgify
full-time
Posted on:
Location Type: Remote
Location: Spain
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Job Level
About the role
- Own end-to-end funnel analysis across all product areas, identifying drop-off points and conversion opportunities
- Analyze user journeys through activation, engagement, and retention to uncover friction points for different cohorts and user segments
- Partner with Product teams to prioritize and measure funnel improvement initiatives
- Define and track customer value metrics (activation, adoption, retention, engagement, conversion), business KPIs (ARR, churn, LTV, CAC) and translate them into actionable product signals
- Create insightful dashboards showing how product improvements impact customer value and business outcomes
- Autonomously design and lead A/B tests focused on funnel conversion improvements, partnering with stakeholders
- Proactively propose experiments to unlock new customer value levers and optimize conversion rates
- Select success metrics, analyze results, and interpret statistical significance to inform decisions
- Develop and maintain data models using dbt (incremental models, snapshots, documentation, generic tests, macros)
- Apply data modeling techniques (star/snowflake schema, data-marts, SCDs) and optimize BigQuery queries using clustering/partitioning for performance and cost efficiency
- Work as embedded peer within Product squads, participating in syncs and discovery sessions to surface customer pain points and bottlenecks
- Communicate findings effectively to technical and non-technical stakeholders and mentor junior analysts to promote excellence
Requirements
- 5+ years of experience in a data analyst role, preferably in a SaaS or Product analytics environment
- Proven experience in funnel analysis and optimization, with a track record of improving conversion rates
- Strong A/B testing expertise with proven ability to design experiments and analyze statistical significance
- Strong business acumen and project management skills, with ability to connect analysis to objectives, define scope, and execute autonomously
- Expert-level SQL proficiency including window functions, query optimization, and experience with BigQuery or similar cloud data warehouses
- Excellent communication skills with ability to translate data insights into business recommendations
- Experience with dbt for data transformation and modeling
- Proficiency in data visualization tools (e.g., Looker, Power BI, Metabase, or similar) with strong understanding of visualization best practices
Benefits
- The freedom to work from home any day that works for you.
- Enjoy 25 working days of paid vacation and Jornada Intensiva in August.
- Top-notch Cigna health insurance (includes travel insurance, dental plan, psychologist and we cover pre-existing conditions too).
- Save on meals! Enjoy a monthly allowance of 150€ and, in addition, a Flexible Remuneration plan with up to 70€. Plus, enjoy a 50% discount on Ametller’s prepared dishes to level up your mealtime!
- Flexible Remuneration options for your transportation needs.
- Elevate your workspace. We provide a home-office setup allowance to ensure you have everything you need for a productive and comfortable work environment.
- Free Spanish classes.
- Boost your earning potential with our referral program that offers paid compensation.
- Fuel your day with a daily office breakfast buffet and join our monthly events like football tournaments, wine tastings, hikes, kayaking and more!
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
funnel analysisA/B testingSQLdata modelingBigQuerydata transformationdata visualizationcustomer value metricsbusiness KPIsstatistical significance
Soft Skills
communicationproject managementbusiness acumenmentoringautonomycollaborationanalytical thinkingproblem-solvingstakeholder engagementinsight generation