Pre-Sales Account Manager

Locala

Pre-Sales Account Manager developing strategic media proposals for Locala's digital advertising. Utilizing data-driven insights and storytelling to align client objectives with effective media strategies.

Posted 5/22/2026full-timeRemote • California • 🇺🇸 United StatesJuniorMid-Level💰 $70,000 - $80,000 per yearWebsite

About the role

Key responsibilities & impact

Lead the end-to-end development of RFP responses, including crafting strategic narratives, building media plans, integrating data-driven insights, and clearly articulating success metrics.
Design comprehensive, multi-channel media plans (Display, DOOH, Audio, CTV, etc.) tailored to client goals and budget constraints. Define audience targeting, channel mix, investment allocation, and delivery timelines.
Partner closely with Sales to uncover client pain points, marketing goals, and target audiences. Proactively identify opportunities through insights and market analysis to inform high-impact strategies.
Leverage Locala’s proprietary planning platform and data tools to generate actionable insights for both RFPs and proactive prospecting. Translate location intelligence, audience behavior, and market trends into compelling narratives that strengthen proposals and uncover new business opportunities.
Coordinate with Ad Ops and Platform teams to validate inventory availability and ensure pricing accuracy and feasibility.
Develop visually compelling, insight-driven client presentations. Partner with Sales and participate in client meetings as a subject matter expert, confidently presenting strategy, insights, and recommendations.
Drive the RFP workflow, ensuring timely input from Sales, Creative, Ad Ops, and Platform teams. Deliver high-quality proposals within deadlines.
Maintain accurate records of proposal activity across internal systems (CRM, planning, and project management tools). Identify and champion process improvements that increase speed, consistency, and quality of output.

Requirements

What you’ll need

Over 2 years experience in the Ad Tech/Digital advertising field
Strong understanding of Media Agency landscape
Ability to self-manage, juggle multiple priorities & meet deadlines with a strong attention to detail
Proficient in analyzing large datasets and prioritizing them into actionable insights
Excellent communication skills
Client facing experience
Relationship builder and driver – proven aptitude to connect with large partners, start-ups, executives
Comfortable with a start-up environment, open to facing interesting challenges globally with a problem-solving & resourceful mindset

Benefits

Comp & perks

Medical, Dental & Vision Insurance - 100% paid for the employee-only, 80% for dependents
401k with Company Match
Paid Parental Leave
Paid Vacation, Sick Time & Holidays

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills & Tools

data analysismedia planningaudience targetingchannel mixinvestment allocationsuccess metricsRFP developmentinsight generationproposal writingproject management

Soft Skills

communicationrelationship buildingself-managementattention to detailproblem-solvingresourcefulnesstime managementmulti-taskingstrategic thinkingclient engagement