Director, SMB Sales – Local Hero
Local Hero
full-time
Posted on:
Location Type: Hybrid
Location: Boulder • Colorado • District of Columbia • United States
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Salary
💰 $115,000 - $125,000 per year
Job Level
About the role
- Provide hands-on coaching and guidance to motivate and steer a growing sales team
- Support daily sales activity across inbound and outbound channels — ensuring consistent messaging, qualification, and follow-up standards
- Review and report sales metrics (pipeline, conversion rates, ACV, cycle time, win/loss) consistently to leadership
- Own forecasting and pipeline accuracy in HubSpot
- Partner closely with Marketing and Customer Success to align lead flow, nurture strategies, and customer retention handoffs
- Develop playbooks and training plans to continuously improve team performance and onboarding efficiency
- Occasionally run or join client sales calls — modeling best practices for discovery, demoing, and closing
- Optimize systems and workflows for efficiency, visibility, and scalability
- Drive accountability for activity, quality, and results across your team
Requirements
- Bachelor’s degree or equivalent work experience
- 6+ years in B2B or SaaS sales, with at least 3 years of sales leadership experience
- Proven record of building, coaching, and retaining successful sales teams
- Deep familiarity with SMB, franchise, or multi-location sales environments especially in insurance or restaurant verticals
- Proficiency in HubSpot CRM (reporting, forecasting, and pipeline management)
- Strong communication and presentation skills — you lead from the front
- Highly organized and data-driven, with the ability to identify and remove roadblocks for your team
Benefits
- Remote work available with the possibility of onsite or hybrid if in commuting distance of our Boulder, CO office
- Time off is as important as hard work! Salaried employees are on a Flex PTO plan
- Generous holidays including a reduced schedule between Christmas and New Year’s
- Strong health plans - We even cover our employees' dental and vision premiums
- Access to Flexible Spending Accounts
- Matching traditional and Roth 401k
- Employee Assistance Program
- Supplemental tenure-based leave: self-care and family first
- Life Insurance
- Legal Assistance plan
- Pet Insurance discount through the ASPCA
- A killer culture with team members who have your back! In-person and virtual connection points for culture building and team members who have your back!
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
sales metricspipeline managementforecastingcoachingtraining planssales activitylead qualificationcustomer retentiondiscoveryclosing
Soft Skills
communicationpresentationorganizationaldata-drivenmotivationalleadershipaccountabilityteam performanceefficiencyvisibility
Certifications
Bachelor’s degree