Loadsmart

Content Marketing Specialist

Loadsmart

full-time

Posted on:

Location Type: Remote

Location: United States

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Salary

💰 $70,000 - $75,000 per year

About the role

  • Manage production of 20-25 SEO-optimized articles per month by coordinating with freelance writers, ensuring deadlines are met, and maintaining quality standards
  • Conduct comprehensive keyword research to identify content opportunities and create detailed content briefs with target keywords, search intent, and competitive analysis
  • Develop detailed outlines and assignments for freelance writers including keyword targets, article structure, internal linking requirements, and reference materials
  • Assign tasks to freelance writers, track progress, ensure timely delivery, provide feedback, and maintain a roster of reliable writers
  • Review and edit all content from freelancers for accuracy, clarity, brand voice, readability, and SEO best practices before publication
  • Optimize all content for search engines including title tags, meta descriptions, header structure, internal linking, image alt text, and URL optimization
  • Format and publish optimized content in our CMS, ensuring proper categorization, tagging, technical implementation, and final QA
  • Track content performance metrics (traffic, rankings, conversions) and identify opportunities for content updates and optimization
  • Work with product marketing managers and subject matter experts to ensure technical accuracy

Requirements

  • 3 years of content marketing and SEO experience, preferably in B2B SaaS, logistics, supply chain, or technology industries
  • Proven SEO expertise with demonstrated ability to optimize content for search rankings and drive organic traffic growth
  • Freelancer management experience: Track record of successfully managing freelance writers, agencies, or external content creators to deliver high-quality work on deadline
  • Project management skills: Ability to manage 20-25+ content projects simultaneously, juggle multiple deadlines, and keep writers on schedule
  • Strong research and brief-writing skills: Ability to quickly understand complex technical topics and translate them into clear, detailed content briefs for writers
  • Technical SEO knowledge: Deep understanding of keyword research, on-page optimization, information gain, internal linking strategies, content structure, and technical SEO elements
  • Excellent editing and on-page SEO skills: Ability to edit for clarity, accuracy, brand voice, and SEO optimization while maintaining the writer's voice
  • Self-starter mindset: Comfortable working independently, managing your own workload, and making decisions with minimal supervision
  • Tool proficiency: Experience with SEMrush, Google Analytics, HubSpot (or similar CMS), Google Search Console, and project management tools
  • Portfolio or work samples: Must provide examples of content briefs created, content managed/edited, or SEO results from managed content.
Benefits
  • Competitive base salaries - we believe in rewarding top talent
  • Extremely competitive Equity package - become a shareholder in our company!
  • Loadie Time Off - PTO and sick days without a limit
  • Comprehensive Medical, Dental, and Vision insurance plans
  • 401k Match
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
SEOkeyword researchcontent optimizationon-page SEOeditingcontent managementproject managementcontent brief writinginternal linking strategiestechnical SEO
Soft Skills
freelancer managementtime managementresearch skillsself-starter mindsetcommunicationorganizational skillsattention to detailfeedback provisionclarity in writingability to work independently