Digital Marketing Assistant Manager

Lloyds Banking Group

Digital Marketing Assistant Manager supporting Lloyds Banking Group’s paid Social, PMax, and Programmatic campaigns. Analysing performance, optimising creative, and coordinating campaign operations across agencies and internal teams.

Posted 8/18/2026full-timeChester • 🇬🇧 United KingdomJuniorMid-Level💰 £40,824 - £45,360 per yearWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in digital marketing performance analysis, particularly across Social, PMax, and Programmatic campaigns, while ensuring compliance and brand integrity in creative production. Proficient in managing multiple campaigns and stakeholders, translating data insights into actionable strategies.

Highest-signal resume keywords

Digital Marketing ExperiencePaid Social Campaign ManagementCreative Performance AnalysisData Analysis and ReportingOrganizational Skills

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Campaign OptimizationA/B TestingCreative Asset ManagementBudget ControlPerformance Reporting

Soft Skills

Attention to DetailClear CommunicationStakeholder ManagementCreative EyeMultitasking

Tools & Technologies

Google AdsMetaMarketing Reporting ToolsAd Platforms

Industry Keywords

Digital MarketingProgrammatic CampaignsCreative ProductionAccount HygienePurchase Orders

About the role

Key responsibilities & impact

Support analysis of digital marketing performance across Social, PMax and Programmatic campaigns
Conduct creative performance analysis and identify results through A/B testing
Translate performance data into insights that inform creative optimisation
Support account hygiene checks across Google Ads and Meta
Manage smaller campaigns and accounts
Brief internal and external creative teams on digital asset requirements
Support end-to-end creative production across Social, PMax and Programmatic channels
Manage creative assets through internal approval processes, ensuring brand, legal, and compliance requirements are met
Set up and QA creative assets within relevant platforms and ad systems
Raise and manage Purchase Orders accurately and on time
Track spend against Purchase Orders and support budget control processes
Work closely with managers, agencies, and internal teams

Requirements

What you’ll need

2+ years of digital marketing experience in a large, complex, or regulated organisation
Experience setting up and optimising Paid Social campaigns, including Meta
Strong organisational skills and attention to detail
Comfortable managing multiple tasks, deadlines, and stakeholders
Strong creative eye and ability to guide and optimise assets for different audiences, formats, and funnel stages
Confident working with data, spreadsheets, and performance reports
Clear communicator comfortable working with agencies and internal teams
Experience supporting Paid Search, PMax, or Programmatic campaigns (nice to have)
Experience with creative production or asset management (nice to have)
Familiarity with marketing reporting tools or ad platforms; training will be provided (nice to have)

Benefits

Comp & perks

Flexible working options
Hybrid working
Job share
Generous pension contribution of up to 15%
Annual performance related bonus
Share schemes including free shares
Benefits you can adapt to your lifestyle, such as discounted shopping
28 days’ holiday, with bank holidays on top
Wellbeing initiatives
Generous parental leave policies
Reasonable adjustments to recruitment processes
Opportunities to learn, develop, and grow