Head of Trading – General Insurance

Lloyds Banking Group

. Own end‑to‑end GI Bancassurance sales performance, including volumes, income, conversion, and profitability.

Posted 4/29/2026full-timeLeeds • 🇬🇧 United KingdomLead💰 £106,565 - £125,370 per yearWebsite

About the role

Key responsibilities & impact

Own end‑to‑end GI Bancassurance sales performance, including volumes, income, conversion, and profitability.
Define and deliver the Bancassurance trading strategy, aligned to bank distribution priorities and customer propositions.
Maximise conversion of bank‑generated leads through digital, app, branch, telephony, and assisted sales journeys.
Embed GI propositions into core bank customer journeys, using customer insight and behavioural data.
Act as the senior GI interface to Consumer Relationships leadership, positioning GI as a core driver of customer value.
Own the GI trading strategy across Bancassurance, Corporate Partners, and Aggregators.
Maintain GI market share, whilst setting clear channel roles and priorities, protecting and strengthening bank‑led opportunities.
Provide executive‑level insight on trading performance, market dynamics, and risks.
Lead digital sales optimisation, particularly within bank‑owned channels.
Partner with Marketing to optimise campaign effectiveness and return on investment.
Use advanced data and analytics to find opportunities, diagnose performance, and drive action.
Operate as a senior leader, engaging with and influencing outcomes across Consumer Relationships and Lending, GI Platform and IP&I Support Teams.
Provide exceptional leadership to the team, mentoring, coaching and developing colleagues to deliver high performance.
Lead large‑scale change and transformation to improve sales effectiveness and customer experience.

Requirements

What you’ll need

10 + years Deep Bancassurance expertise with a proven track record of converting bank‑generated demand.
Strong understanding of bank distribution models and customer journeys.
Proven digital sales and marketing capability.
Highly effective senior influencer, change leader and managing teams to deliver high performance.
Strong analytical and commercial judgement.
Experience leading senior teams in a regulated financial services environment.

Benefits

Comp & perks

Flexible Working Options
Job Share

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills & Tools

Bancassurancedigital salesdata analyticssales performancetrading strategycustomer insightperformance diagnosischange managementsales optimisationmarketing campaign effectiveness

Soft Skills

leadershipmentoringcoachinginfluencinganalytical judgementcommercial judgementteam managementhigh performance deliverycustomer experience improvementchange leadership