Living Proof, Inc.

Associate Director, Influencer Marketing

Living Proof, Inc.

full-time

Posted on:

Location Type: Remote

Location: United States

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Salary

💰 $152,000 - $170,000 per year

Job Level

Senior

About the role

  • Help shape the next chapter of Living Proof’s creator and community ecosystem.
  • Lead a team of four and own the strategy across influencer partnerships, community development, EMV growth, and Others Say paid media.
  • Cultivate meaningful relationships across the beauty creator landscape, guide high-impact content, and manage all talent sourcing and contracting fully in-house.
  • Build a comprehensive multi-tier influencer strategy aligned to brand goals, launches, and commercial priorities.
  • Lead the full lifecycle of influencer campaigns from strategic concepting to briefs, execution, and post-launch optimization.
  • Collaborate with Brand Marketing and R&D to ensure content reflects authentic science and product benefits.

Requirements

  • 7+ years of influencer/creator marketing experience within beauty, luxury, or consumer lifestyle.
  • Proven track record driving EMV growth, including expert use of Tribe Dynamics.
  • Experience leading acquisition and retention-focused influencer workstreams.
  • Demonstrated ability to manage and grow a team with experience leading at least 3+ direct reports.
  • Strong experience with Others Say paid media asset development, creator sourcing, briefing, and contracting.
  • Deep creator network and strong, established agency/manager relationships.
  • Expertise across TikTok, Instagram, YouTube, and emerging platforms.
  • Strong negotiation, communication, and presentation skills.
  • Bachelor’s degree required.
Benefits
  • inclusive workplace with equal opportunities for all
  • business strategy recognizes an inclusive culture is a business strength
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
influencer marketingEMV growthpaid mediacontent strategycampaign managementcreator sourcingbriefingcontractingacquisition strategiesretention strategies
Soft Skills
leadershiprelationship buildingnegotiationcommunicationpresentationteam managementcollaborationstrategic thinkingcreativityproblem-solving
Certifications
Bachelor’s degree