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Director, Merchandise
Live Nation EntertainmentDirector of merchandise leading Roc Nation artist product strategy and operations. Managing e-commerce, tour logistics, retail activations, vendors, forecasting, and financial reconciliation for Live Nation Entertainment.
Core Competencies
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Demonstrates expertise in end-to-end merchandise operations, including demand forecasting, financial modeling, and vendor management, while effectively leading product development and e-commerce strategies. Proven ability to manage P&Ls, negotiate terms, and execute successful merchandise strategies in the music entertainment and streetwear industries.
ATS Keywords
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About the role
Key responsibilities & impact- Own end-to-end merchandise operations across Roc Nation’s artist roster
- Lead demand forecasting, financial modeling, product development, vendor and partner management, D2C e-commerce, tour logistics, event and VIP retail, and post-campaign reconciliation
- Model buys, sizing curves, sell-through, and reorder scenarios
- Build revenue projections, margin targets, and inventory decisions
- Own product assortments across apparel, music, accessories, and specialty items
- Develop production-ready designs and files with creative teams and manage sampling, approvals, and production timelines
- Build and own P&Ls for all products and drive margin and cost decisions
- Manage external relationships with manufacturers, pressing/distribution partners, licensed-goods and fashion collaborators, fulfillment partners, venues, leagues, and promoters
- Negotiate terms, manage purchase orders, and ensure partner delivery, quality, and compliance
- Own Shopify storefront strategy and execution, including builds, drops, pre-orders, and launches
- Partner with digital marketing on fan communications, launch timing, and customer-service handoff
- Manage tour merchandise logistics, including routing, freight, cross-border movement, and venue coordination
- Plan and execute merchandise for tours, pop-ups, stadium/arena activations, and VIP programs
- Manage on-site retail operations through Atvenu and POS, including staffing, comps, and settlement
- Produce sales recaps and performance reporting for leadership
- Maintain audit-ready reconciliation and inventory documentation
- Run weekly merchandise meetings and maintain agendas and action tracking
- Partner with legal, finance, communications, artist teams, venues, leagues, promoters, and other external partners
Requirements
What you’ll need- 5+ years of direct experience in a leadership merchandising role within music entertainment, artist management, or streetwear/apparel industries
- Deep understanding of music fan culture and streetwear trends
- Knowledge of print-on-demand/quick-turn manufacturing and traditional cut-and-sew apparel development
- Experience managing a matrixed P&L and budget forecasting
- Experience with open-to-buy (OTB) planning
- Ability to analyze complex royalty frameworks
- Experience negotiating manufacturing terms, vendor service level agreements (SLAs), and licensing/IP guardrails
- Ability to thrive in a fast-paced environment with rapidly shifting priorities
- Applicants for employment in the U.S. must possess work authorization that does not require employer visa sponsorship
Benefits
Comp & perks- Medical, vision, dental and mental health benefits for you and your family
- Access to a health care concierge
- Flexible Spending Account (FSA) or Health Savings Account (HSA)
- Free concert tickets
- Paid time off, including paid holidays, sick time and floating days
- Career and skill development programs with School of Live
- 401(k) program with company match
- Generous vacation
- Student loan repayment
- Tuition reimbursement
- Six months of paid caregiver leave for new parents including fostering
- Roadie Babies helping new parents care for their babies on work trips
- Access to free live events through the exclusive employee ticketing program