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Retail Marketing Operations Associate
LithiaRetail Marketing Operations Associate assisting with marketing strategies for Lithia auto dealerships. Driving customer loyalty and operational excellence in partnership with Regional RMO Teams and Lithia Home Office.
About the role
Key responsibilities & impact- Drive store performance in customer loyalty, satisfaction, sales, after sales growth, and profitability through tailored marketing strategies and traffic management.
- Support the design and implementation of marketing strategies that strengthen long-term customer relationships.
- Develop a deep understanding of OEM programs and KPIs to help guide alignment on initiatives that drive customer satisfaction and store loyalty.
- Provide actionable insights and make data-driven recommendations to Regional RMO Teams.
- Partner with LAD Marketing team members and external partners to create impactful, customer-focused content and measure campaign success.
- Collaborate with other RMO Associates to ideate and provide support to deliver on strategic business initiatives that align with customer loyalty goals.
Requirements
What you’ll need- Bachelor’s degree in business, Marketing, Communications, Advertising, or equivalent experience.
- Strong understanding of the automotive industry, dealership operations, and automotive marketing.
- Experience using Google Analytics, CRM Systems, and Microsoft Office Suite.
- Proficiency in data analysis to evaluate the efficacy and ROI of marketing strategies.
- Strong organizational skills with a keen eye for detail.
Benefits
Comp & perks- Health insurance
- Professional development opportunities
ATS Keywords
✓ Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
data analysismarketing strategiescustomer loyaltysales growthprofitabilitytraffic managementOEM programsKPI alignmentcampaign measurementROI evaluation
Soft Skills
organizational skillsattention to detailcollaborationcommunicationcustomer relationship management
Certifications
Bachelor’s degree in businessBachelor’s degree in MarketingBachelor’s degree in CommunicationsBachelor’s degree in Advertising