Head of Growth

LINQM, Inc.

Head of Growth driving revenue and subscriptions for a snack company across various platforms. Overseeing growth strategies, analytics, and creative direction to optimize performance.

Posted 7/30/2026full-timeRemote • California • 🇺🇸 United StatesLeadWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in revenue strategy and P&L management across multiple channels, including TikTok Shop, Amazon, and DTC. Proficient in analytics, creative testing, and cross-functional leadership to drive growth and optimize performance.

Highest-signal resume keywords

Growth LeadershipAnalytics (SQL/BI)Creative TestingAttribution ModelingCross-Functional Leadership

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Revenue StrategyP&L ManagementChannel EconomicsMedia Spend OptimizationLTV ModelingCRO (Conversion Rate Optimization)KPI ReportingSubscription StrategyPerformance PlaybooksOffer Architecture

Soft Skills

Execution OrientationMentoringCollaboration

Tools & Technologies

DashboardsAttribution Models

Industry Keywords

DTCCPGSocial CommerceMarketplace ExperienceMetaInstagramTikTok

Tech Stack

Tools & technologies

SQL

About the role

Key responsibilities & impact

Own total revenue strategy and P&Ls across TikTok Shop, Amazon, IG, Meta and DTC.
Define and operate channel economics (CAC, MER, ROAS) and optimize media spend allocation.
Build offer architecture, pricing, bundles, subscription strategy, and retention systems.
Lead analytics & reporting: maintain dashboards, attribution models, weekly KPI cadence, and executive reporting.
Manage creative testing framework and coordinate content/performance teams to scale winning assets.
Implement growth loops between channels (TikTok → Amazon/DTC → paid/social).
Drive subscription growth, repeat purchase rate, and MER efficiency.
Set testing roadmap (creative hooks, landing pages, promotions) and prioritize scaleable winners.
Hire, mentor, and align cross‑functional partners (media, creative, influencer, product, supply).

Requirements

What you’ll need

5+ years growth leadership in DTC/CPG with deep marketplace and social commerce experience.
Track record scaling Meta/Insta, TikTok Shop, Amazon.
Strong analytics (SQL/BI), attribution, LTV modeling, etc.
Hands‑on with creative testing, landing page CRO, and performance playbooks.
Excellent cross‑functional leadership and execution orientation.

Benefits

Comp & perks

Currently using agencies and some in house resources.