
Channel Manager – MRO Industrial Sales
LineDrive
full-time
Posted on:
Location Type: Remote
Location: United States
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About the role
- Drive Manufacturer and Distributor Performance (60%)
- Conduct Strategic Business Reviews with manufacturers and distributors to assess POS sales, marketing engagement and intelligence, category performance and quarterly performance/planning and goals.
- Execute eCommerce/Product Placement Reviews to ensure optimal product visibility, competitive pricing, and searchability.
- Analyze Red/Green Reports to identify sales performance trends, opportunities, and potential concerns.
- Conduct Scorecard Reviews with manufacturers to adjust strategies and track goal attainment.
- Partner with Marketing to develop and deploy two distributor marketing campaigns per month targeting specific product lines or customer segments.
- Measure and share results from marketing activations through dashboards, Power BI, or scorecards.
- Coordinate Distributor Sales Trainings to reinforce product knowledge, campaign engagement, and end-user targeting.
- Act as the primary point of contact for manufacturers and distributors, ensuring clear communication and alignment.
- Engage with Regional Sales Directors to review regional distribution progress, pipeline status, and manufacturer needs.
- Connect with Business unit Leaders within distribution to gather market insights and identify new opportunities.
- Participate in Team Meetings to share updates, discuss barriers, and align on strategy.
- Complete and submit expense reports accurately and on schedule.
- Execute Marketing and Sales Enablement Programs (20%)
- Develop game plan, understand and leverage Shared Investment Planning between distributors and manufacturers.
- Leverage distribution networks Merchandising and Marketing resources to enhance program selling.
- Utilize internal marketing resources to create demand generation and target marketing for manufacturers.
- Maintain CRM, Pipeline, and Project Accuracy (20%)
- Maintain and update Salesforce records with accurate opportunity, contact, and activity details.
- Review Asana manufacturer project boards to monitor progress, log updates, and ensure all tasks are completed on time.
- Develop and execute a Strategic Call Plan focused on key distributor and manufacturer contacts aligned to goals.
Requirements
- 3+ years of Channel or National Account management experience and 5 –7 strategic selling experience
- Bachelor’s degree in sales, marketing, business-related field OR the equivalent in work experience
- Strong business acumen and collaborative mindset with an emphasis on partnership development, accountability, and follow-through
- OSHA 30 Certified and application certifications (i.e. Werner Level 5 preferred), preferred
- Proven track record of managing $10M +
- Strong understanding of manufacturer–distributor dynamics and channel sales models, to include analyzing sales and POS data to identify trends, risks, and opportunities for growth
- Excellent communication and presentation abilities, with confidence engaging senior leadership
- Proficient use of Microsoft Office 365, CRM tools (Salesforce preferred) and experience leveraging analytics platforms such as Power BI?
- Proven ability to manage multiple strategic programs across manufacturers and distribution partners
- Ability to work in a fast-paced environment, demonstrating a real desire to build business and operate with a sense of urgency
- Strong organizational and time management skills with the ability to balance strategic and tactical priorities
- Demonstrated creativity in building marketing or sales enablement programs that drive measurable impact
- Commitment to continuous improvement through feedback, learning, and innovation?
- Win/Win negotiating and critical thinking skillset to effectively navigate outside of a structured environment.
Benefits
- Flexible work arrangements
- Professional development opportunities
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
Channel managementNational account managementStrategic sellingSales analysisPOS data analysisDemand generationSales enablementProject managementMarketing campaign developmentStrategic planning
Soft Skills
Business acumenCollaborative mindsetPartnership developmentAccountabilityFollow-throughCommunicationPresentation abilitiesOrganizational skillsTime managementCritical thinking
Certifications
Bachelor's degree in salesBachelor's degree in marketingBachelor's degree in businessOSHA 30 CertifiedWerner Level 5 (preferred)