Lincoln Electric

Marketing Communications Specialist

Lincoln Electric

full-time

Posted on:

Location Type: Remote

Location: United States

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Salary

💰 $59,000 - $90,200 per year

Job Level

Tech Stack

About the role

  • Drive engaging campaigns and content that connect with customers worldwide
  • Manage diverse marketing initiatives from digital advertising and social media to trade shows and product launches
  • Leverage design expertise to create visually stunning materials that align with our brand
  • Collaborate with global teams to maintain and optimize website content, SEO/PPC campaigns, and digital assets
  • Develop and execute ROI-driven digital campaigns in partnership with the Marketing Manager
  • Create compelling marketing collateral, advertisements, and sales materials using Adobe Creative Cloud tools
  • Plan, schedule, and analyze social media campaigns to maximize engagement and ROI
  • Develop and execute email marketing campaigns using platforms like Constant Contact
  • Coordinate trade show logistics, booth design, messaging, and post-event performance analysis
  • Manage advertising schedules and placements across multiple channels
  • Oversee multiple concurrent projects with strong attention to deadlines and ROI reporting
  • Act as the liaison between internal stakeholders and external creative partners

Requirements

  • Associate’s degree or equivalent experience in digital marketing; B2B marketing experience strongly preferred
  • 1–3 years of experience in content creation, SEO/PPC advertising, and general marketing
  • Expert-level proficiency in Adobe Creative Cloud (InDesign required; Photoshop and Illustrator strongly preferred)
  • Familiarity with web content management systems (WordPress or CMS Made Simple), analytics, and online advertising programs
  • Strong Microsoft Office skills; Excel and Project experience preferred
  • Ability to create high-quality, brand-compliant content for multiple platforms
  • Excellent organizational skills and attention to detail for technical and creative materials
  • Willingness to travel up to 15% - 25% for customer visits and industry trade shows
Benefits
  • Bonuses: 10% target
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
digital marketingcontent creationSEOPPC advertisingemail marketingcampaign managementROI analysisproject managementgraphic designbrand compliance
Soft Skills
organizational skillsattention to detailcollaborationcommunicationcreativitytime managementanalytical skillscustomer engagementproblem-solvingadaptability
Certifications
Associate’s degree in digital marketing