Head of Marketing

LINA

Head de Marketing liderando a operação de marketing na Lina Open X. Integrando Canais, Growth, Product Marketing e Branding para acelerar a aquisição de clientes B2B.

Posted 4/24/2026full-timeRemote • 🇺🇸 United StatesLeadWebsite

About the role

Key responsibilities & impact

Team Leadership: Recruit, train and develop talent within the marketing team, fostering a culture of high performance and continuous learning.
Strategic Planning: Define the annual budget and channel roadmap, aligning marketing objectives with the company’s business plan.
Sales & Marketing Alignment: Ensure smooth movement through the sales funnel from first touch to close, working in close collaboration with the Sales Manager.
Brand Management and PR: Oversee brand consistency across all touchpoints and manage relationships with the press and influencers in the financial sector.
Technology Stack: Select and manage MarTech tools (CRM, Marketing Automation, BI) to ensure governance of marketing data.

Requirements

What you’ll need

Degree in Marketing, Business Administration, Engineering or Communications.
MBA or specialization in Business Management, Finance or Strategic Marketing is highly desirable.
Minimum of 5 years of proven experience in leadership roles (Head, Senior Manager or Director) in technology startups.
Demonstrated track record managing multidisciplinary teams (Performance, Content, Design and PMM).
Experience with complex (High Touch) sales cycles and ABM strategies.
Experience in high-growth (scale-up) environments and managing annual marketing budgets.

Benefits

Comp & perks

Meal and Food Allowance.
Education Assistance.
SulAmérica Health Plan (Especial 100).
Day off during the birthday month.
TotalPass subscription.

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills & Tools

Marketing AutomationCRMBusiness IntelligenceStrategic MarketingSales Funnel ManagementABM StrategiesBudget ManagementTeam LeadershipBrand ManagementPublic Relations

Soft Skills

Talent DevelopmentCollaborationPerformance ManagementContinuous LearningStrategic Planning

Certifications

MBADegree in MarketingDegree in Business AdministrationDegree in EngineeringDegree in Communications