Head of Developer Product Marketing
Lightning Labs
full-time
Posted on:
Location Type: Remote
Location: California • United States
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Job Level
About the role
- Own and drive Lightning Labs' marketing strategy across product launches, developer campaigns, content, and community engagement.
- Define and create measurable KPIs to ensure efficient resource allocation across the wide variety of potential marketing activities.
- Build and execute go-to-market plans for new product launches and protocol milestones, coordinating across product, engineering, content, and business development.
- Own editorial quality and consistency for external content, from blog posts to social media and launch announcements.
- Shape the broader narrative around Lightning's role in the future of payments, stablecoins, and AI-native commerce.
- Track and report on marketing performance, using data to iterate on what is and isn't working.
- Design and manage AI-assisted content systems, establishing quality standards, brand guidelines, and guardrails that enable scalable, high-quality output.
Requirements
- 5+ years in product marketing or developer marketing, ideally at a technical platform, API-first company, or developer tools company.
- Strong technical fluency with the ability to understand and clearly communicate complex technical concepts to a developer audience.
- Exceptional writing and editing skills with a high bar for technical accuracy, clarity, and consistency across formats (blog posts, social media, web copy, positioning documents).
- Systems thinker with strong process design skills who builds frameworks and templates that enable others to execute consistently.
- Demonstrated comfort with AI-native workflows, including using AI tools and agents as part of a high-velocity content and marketing operation, while maintaining the human creative judgment, voice, and editorial instinct that makes content resonate rather than just ship.
- Self-directed and comfortable with ambiguity. You can define the work, build the systems, and execute without a playbook.
- Ability to orchestrate content and campaigns across multiple internal stakeholders independently.
Benefits
- Flexible working hours
- Professional development opportunities
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
product marketingdeveloper marketingtechnical fluencywriting skillsediting skillsprocess designAI-native workflowscontent systems managementKPI definitiongo-to-market plans
Soft Skills
communicationsystems thinkingself-directedcomfort with ambiguityorganizational skillscollaborationcreativityattention to detailstrategic thinkingadaptability