Senior International Growth Marketing Associate
Life360
full-time
Posted on:
Location Type: Hybrid
Location: London • 🇬🇧 United Kingdom
Visit company websiteSalary
💰 £69,000 - £81,500 per year
Job Level
Senior
Tech Stack
SQL
About the role
- Partner with global growth on international funnel performance, uncover drop-off points, and design tests to improve conversion rates from paid search, app store search, and other performance marketing channels as needed.
- Collaborate to build and iterate on high-impact global conversion experiences.
- Help build and maintain a strong pipeline of experiments across creative, targeting, and conversion experiences.
- Develop frameworks for assessing channel quality, LTV/CAC efficiency, and incremental impact by region and audience segment.
- Input to forecasting, dashboards, and reporting systems to track global demand conversion KPIs and media ROI.
- Partner with integrated marketing on media coordination and planning, leading on the internal communication and reporting in particular.
- Standardize our media reporting across countries, creating efficiencies
- Own the budget reporting process to increase accuracy
Requirements
- 4+ years of experience in performance marketing, paid acquisition, or growth marketing; experience working on campaigns in multiple countries a plus
- Proven track record working on paid search campaigns (including app store search) and driving subscription or revenue growth
- Good understanding of media platforms (Paid Search, Google UAC, Apple ASA mandatory, other channels like paid social preferred) and optimization levers.
- Advanced analytics skills; experience with Looker, Amplitude, GA4, SQL, and MMPs.
- Strong coordination and attention to detail; comfortable taking information from different sources and stakeholders to create cohesive updates and reporting.
- Strong communication and cross-functional collaboration skills.
- Comfortable operating in a fast-paced, global environment.
Benefits
- Industry leading compensation
- Remote-first company, with opportunity for hybrid working for UK-based employees
- Generous holiday options with flexible PTO
- Bi-annual company retreats
- Learning & Development programmes
- Private comprehensive health & dental insurance
- Employee assistance programme for mental well being
- Free Life360 Platinum Membership for your preferred circle
- Free Tile Products
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard skills
performance marketingpaid acquisitiongrowth marketingpaid search campaignssubscription growthrevenue growthanalyticsSQLmedia optimizationLTV/CAC efficiency
Soft skills
coordinationattention to detailcommunicationcross-functional collaborationadaptability