The Vice President of Marketing drives positioning of the Lessen brand to our current stakeholders (property owners, service professionals and partners) while creating, developing, and executing long term growth strategies to catapult our brand into the future. This role is an experienced and entrepreneurial B2B marketer that has worked directly with enterprise accounts. The Vice President of Marketing directs and manages all business-to-business marketing-related activities and partners closely with the sales organization. You should be a hands-on generalist highly skilled in a variety of marketing disciplines and capable of providing strategic vision. Equally vital is your capacity to be business focused and deliberate about delivering tangible and impactful results.
Requirements
10+ years of relevant brand management and/or marketing experience
7+ years of experience directly managing, mentoring, and growing team members
7+ years of experience in partnering with agencies and internal leadership to achieve objectives
Strong written and verbal communications skills - must be able to clearly articulate the value proposition of the company through original content (case studies, slide decks, white papers, landing pages, etc.)
Experience in internal/employee communications
BS/MS in Marketing, Communications or equivalent
Extensive experience in developing and deploying growth strategies
Experience partnering with enterprise sales partners to build marketing strategies and programs
Genuine fascination for the problems our company is working to solve
Skilled at communication and relationship building
Ability to manage multiple competing priorities in a high-growth environment