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Lennar

Senior Data Analyst

Lennar

. Own analysis of the end-to-end customer digital journey across Lennar.com and our marketing & sales touchpoints .

Posted 5/9/2026full-timeMiami • Florida, Texas • 🇺🇸 United StatesSeniorWebsite

Tech Stack

Tools & technologies
ETLSQLTableau

About the role

Key responsibilities & impact
  • Own analysis of the end-to-end customer digital journey across Lennar.com and our marketing & sales touchpoints
  • Lead the design, build, testing, and rollout of web behavior tracking, ETL, semantic layer and AI enablement, reporting, and self-serve data tools for product, UX, and marketing stakeholders
  • Design, execute, and analyze A/B and multivariate experiments (Optimizely or similar) to optimize digital experiences and drive measurable conversion improvements
  • Partner with cross-functional stakeholders to define success metrics, translate complex findings into clear recommendations, and present insights to leadership
  • Conduct UAT, provide end-user training, and maintain comprehensive project and analytics documentation
  • Leverage AI-enabled tools and emerging methodologies to accelerate analysis and enhance team productivity

Requirements

What you’ll need
  • advanced SQL skills
  • Bachelor’s degree in Computer Science, Information Technology, Business Administration, or a related field
  • 5–8 years of experience in data analysis, digital analytics, analytics engineering, or a related role
  • experience in a digital product or e-commerce environment preferred
  • Experience with a data transformation tool such as dbt
  • Advanced experience with Tableau or similar data visualization tools
  • Strong communication, interpersonal, and presentation skills
  • Strategic thinker with the ability to see the big picture

Benefits

Comp & perks
  • robust health insurance plans, including Medical, Dental, and Vision coverage
  • 401(k) Retirement Plan, complete with a $1 for $1 Company Match up to 5%
  • Paid Parental Leave
  • Associate Assistance Plan
  • Education Assistance Program
  • up to $30,000 in Adoption Assistance
  • up to three weeks of vacation annually
  • generous Holiday, Sick Leave, and Personal Day policies
  • New Hire Referral Bonus Program
  • significant Home Purchase Discounts
  • Everyone’s Included Day

ATS Keywords

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Hard Skills & Tools
SQLdata analysisdigital analyticsanalytics engineeringA/B testingmultivariate testingdata transformationdata visualizationETLAI enablement
Soft Skills
communicationinterpersonal skillspresentation skillsstrategic thinking
Certifications
Bachelor’s degree in Computer ScienceBachelor’s degree in Information TechnologyBachelor’s degree in Business Administration