Lennar

Regional Organic Content Specialist

Lennar

full-time

Posted on:

Location Type: Office

Location: Tampa • Florida • United States

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About the role

  • Lead the execution of organic content across Facebook, Instagram, LinkedIn, TikTok, and YouTube
  • Develop and oversee content creation workflows
  • Monitor, analyze, and engage with audiences
  • Champion regional visibility by developing tailored organic campaigns
  • Drive content strategy through Air Table planning
  • Oversee regional asset libraries
  • Ensure brand consistency by acting as a subject matter expert
  • Lead performance reviews of organic channels
  • Provide insight-driven recommendations to optimize content mix
  • Own the optimization of Google Business listings
  • Lead review response strategy

Requirements

  • Bachelor of Science or Arts degree or equivalent required
  • High school diploma or GED required
  • Minimum 2-4 years of experience is required
  • Proven work experience as a Social Media Content Coordinator
  • Computer skills and competencies are required
  • Strong organizational and time management skills; able to manage multiple deadlines across various job types
  • Knowledge of Microsoft office applications is required
  • Knowledge of Canva is required
  • Knowledge of Meta and social sites is a plus
  • Knowledge of Sprinkler is a plus.
Benefits
  • Robust health insurance plans, including Medical, Dental, and Vision coverage
  • 401(k) Retirement Plan, complete with a $1 for $1 Company Match up to 5%
  • Paid Parental Leave
  • Associate Assistance Plan
  • Education Assistance Program
  • Up to $30,000 in Adoption Assistance
  • Up to three weeks of vacation annually
  • Generous Holiday, Sick Leave, and Personal Day policies
  • New Hire Referral Bonus Program
  • Significant Home Purchase Discounts
  • Everyone’s Included Day
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
content creationcontent strategyaudience engagementperformance analysiscampaign developmentoptimizationworkflow managementsocial media coordinationGoogle Business listings managementbrand consistency
Soft Skills
organizational skillstime managementcommunication skillsleadershipanalytical skills
Certifications
Bachelor of Science degreeBachelor of Arts degreehigh school diplomaGED