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Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in user growth strategies and community engagement within the UK Chinese diaspora, leveraging strong analytical skills to drive acquisition and partnership development. Proven ability to translate market research into actionable insights while effectively communicating and representing community interests.
Highest-signal resume keywords
User Growth StrategyPartnership DevelopmentCommunity EngagementAnalytical SkillsMarket Research
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Growth MarketingSales StrategyData AnalysisCampaign OptimizationPartnership Management
Soft Skills
Excellent CommunicationSelf-Directed OperationRelationship Building
Tools & Technologies
AI ToolsDashboard Analytics
Industry Keywords
Chinese DiasporaCommunity OperationsUser AcquisitionMarket PreferencesEvent Management
About the role
Key responsibilities & impact- Own user growth targets for the UK Chinese community, driving acquisition through both online channels and offline community activity - and being accountable for the numbers.
- Build and run community operations: events, local gatherings, forums, and grassroots partnerships that turn LemFi into a trusted name rather than just another app.
- Source, negotiate, and manage partnerships with organisations and businesses that create genuine value for both sides and move the acquisition needle.
- Travel throughout the UK to represent LemFi at trade shows, community events, and sponsorship opportunities - including occasional weekends when the community is there.
- Conduct ongoing market research into user needs, behaviours, and preferences, and translate those findings into actionable recommendations for Product and Marketing.
- Analyse campaign and channel data continuously, using AI tools to accelerate research and content creation, and optimise based on what the numbers actually say.
- Act as the internal voice of the UK Chinese community, ensuring every product decision, brand message, and market initiative reflects the people we serve.
Requirements
What you’ll need- 5 or more years in growth, sales, or marketing roles in fast-paced environments, with a clear track record of hitting ambitious acquisition or revenue targets.
- Deep, lived understanding of Chinese diaspora communities in the UK - culturally fluent and genuinely embedded, not just academically aware.
- Proven ability to build partnerships and community relationships from scratch and turn them into measurable, sustained growth outcomes.
- Strong analytical skills: comfortable interrogating campaign and dashboard data, drawing conclusions quickly, and adjusting strategy without waiting for someone else to tell you what the numbers mean.
- Self-directed operator who has worked in the field or remotely without close oversight and consistently delivered - you don't need a playbook handed to you.
- Excellent communicator who can command a room at a community event and write a sharp partnership proposal the same day.
- Comfortable with frequent travel across the UK, including occasional weekends.
Benefits
Comp & perks- Career advancement opportunities
- Ability to make a real impact
- Dynamic work environment