
Senior Pay-Per-Click Analyst
LegalMatch
full-time
Posted on:
Location Type: Remote
Location: Philippines
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Job Level
About the role
- Plan, create, and manage PPC campaigns across multiple digital platforms
- Optimize campaigns daily by adjusting bids, targeting, and ad copy
- Monitor campaign performance to ensure lead volume and cost-efficiency goals
- Generate actionable insights through data analysis and performance reporting
- Present findings and recommendations to internal stakeholders
- Analyze market trends to inform campaign strategies
- Collaborate with cross-functional teams to improve landing page performance
- Maintain high quality score standards and ad relevance
- Maintain control of campaign budgets and expenditures
- Continuously improve PPC processes and results
Requirements
- 1+ years of experience as a **Sr. PPC Analyst** or equivalent
- Strong analytical skills and a data-driven mindset
- Proficiency in **Microsoft Excel** and experience in **reporting and analysis**
- Highly proactive, meticulous, and results-oriented
- Experience with **LinkedIn Ads** and **Facebook Business Ads **
- Excellent written English, especially in ad copywriting
- Familiarity with A/B testing, bidding strategies, and lead generation funnels
- We’re looking for someone who is:
- Be proactive and focused on results
- Solve complex problems, even under pressure
- Have a “can-do” attitude to resolve issues efficiently
- Pursue continuous improvement in processes and systems
- Work well with teams and communicate effectively
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
PPC campaign managementdata analysisperformance reportingA/B testingbidding strategieslead generation funnelsad copywritingcampaign optimizationbudget managementmarket trend analysis
Soft Skills
analytical skillsdata-driven mindsetproactivemeticulousresults-orientedproblem-solvingcan-do attitudecontinuous improvementteam collaborationeffective communication