LegalMatch

Senior Pay-Per-Click Analyst

LegalMatch

full-time

Posted on:

Location Type: Remote

Location: Philippines

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About the role

  • Plan, create, and manage PPC campaigns across multiple digital platforms
  • Optimize campaigns daily by adjusting bids, targeting, and ad copy
  • Monitor campaign performance to ensure lead volume and cost-efficiency goals
  • Generate actionable insights through data analysis and performance reporting
  • Present findings and recommendations to internal stakeholders
  • Analyze market trends to inform campaign strategies
  • Collaborate with cross-functional teams to improve landing page performance
  • Maintain high quality score standards and ad relevance
  • Maintain control of campaign budgets and expenditures
  • Continuously improve PPC processes and results

Requirements

  • 1+ years of experience as a **Sr. PPC Analyst** or equivalent
  • Strong analytical skills and a data-driven mindset
  • Proficiency in **Microsoft Excel** and experience in **reporting and analysis**
  • Highly proactive, meticulous, and results-oriented
  • Experience with **LinkedIn Ads** and **Facebook Business Ads **
  • Excellent written English, especially in ad copywriting
  • Familiarity with A/B testing, bidding strategies, and lead generation funnels
  • We’re looking for someone who is:
  • Be proactive and focused on results
  • Solve complex problems, even under pressure
  • Have a “can-do” attitude to resolve issues efficiently
  • Pursue continuous improvement in processes and systems
  • Work well with teams and communicate effectively
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
PPC campaign managementdata analysisperformance reportingA/B testingbidding strategieslead generation funnelsad copywritingcampaign optimizationbudget managementmarket trend analysis
Soft Skills
analytical skillsdata-driven mindsetproactivemeticulousresults-orientedproblem-solvingcan-do attitudecontinuous improvementteam collaborationeffective communication