New Business Manager – Sales Manager, Cold Outreach (Hunter)

Lease a Bike | Deutschland

New Business Manager at Lease a Bike focusing on B2B customer acquisition and building strong client relationships. Overseeing proactive acquisition strategies in southern Germany, particularly in Bavaria and Baden-Württemberg.

Posted 7/4/2026full-timeCloppenburg • 🇩🇪 GermanyMid-LevelSeniorWebsite

Core Competencies

Role fit

Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates expertise in B2B new customer acquisition, particularly in the southern sales territory, with a focus on building strong client relationships and delivering consultative solutions in mobility services and employee benefits.

Highest-signal resume keywords

B2B New Customer AcquisitionCold Outreach StrategiesProposal Process ManagementExperience Selling to HR DepartmentsSaaS or Software Sales

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Business Administration DegreeKey Account ManagementBusiness Case PreparationSales Strategy DevelopmentField Sales Experience

Soft Skills

Strong Communication SkillsPersuasive PresenceIndependent Work EthicTeam Collaboration

Tools & Technologies

LinkedInCRM Software

Industry Keywords

Mobility ServicesEmployee BenefitsB2B SalesSouthern Germany

About the role

Key responsibilities & impact

The New Business Manager drives B2B new customer acquisition and builds strong client relationships.
Responsible for proactive B2B new customer acquisition in the southern sales territory (Bavaria & Baden-Württemberg).
Focus on companies with over 500 employees; handling warm and hot leads.
Implement creative cold outreach strategies (via phone, LinkedIn, in-person at events and trade shows).
Organize and conduct meetings with prospects both online and in person.
Prepare comprehensive calculations and business cases and provide consultative solutions related to company bicycle leasing.
Lead the entire proposal process – from quote preparation to implementation at the client.
Support the team through sharing experience, improving processes and developing new strategies.

Requirements

What you’ll need

Completed vocational training and/or a degree in business administration with proven success in new customer acquisition of key accounts.
Enjoys cold outreach, whether by calls, appointments or face-to-face meetings.
Ideally, knowledge of mobility services and employee benefits.
Experience selling to HR departments or other corporate decision-makers.
Experience in B2B sales and field sales (outside sales) is a plus.
Preferably a strong background in SaaS or software sales (tech industry).
High willingness to travel within southern Germany.
Comfortable working independently and taking responsibility.
Confident and persuasive presence with strong communication and presentation skills across all hierarchy levels.

Benefits

Comp & perks

Flexible working hours and 30 days of vacation per year
Work with state-of-the-art hardware — choose between Apple or Microsoft devices — and benefit from excellent equipment both in the office and at home.
Attractive salary complemented by employer contributions toward company bicycle leasing, an occupational pension plan, additional company contributions to employee savings schemes (vermögenswirksame Leistungen) and access to various corporate benefits.
Company car (electric)
Regular team meetings at our office in Cloppenburg to celebrate successes and develop strategies together (approximately twice per quarter)
Opportunities for professional development through targeted training offers, e.g., English courses.
Comprehensive onboarding and a strong team spirit following the “one for all, all for one” principle.
Company events such as summer parties and Christmas celebrations, as well as subsidies for home office furniture and memberships like Hansefit.